RESUMEN Existen distintas maneras en las cuales las empresas y las marcas de moda logran entrar y posicionarse en nuevos mercados internacionales con el fin de alcanzar el éxito. El propósito de este artículo es analizar la reputación como elemento fundamental del posicionamiento internacional de las marcas mexicanas de moda. Los datos recaudados para esta […]
RESUMEN Cada vez son más las organizaciones en mercados emergentes que han optado por la innovación social corporativa como una estrategia para materializar su propósito y generar valor compartido. Por esto, el objetivo del artículo es proponer un marco de referencia que permita a las organizaciones comprender y gestionar los elementos y habilitadores estratégicos para
Objective: to identify researchers’ perception of knowledge about using technological information in patent databases as a source for developing academic research (scientific and technological). Method: This study surveyed 43 stricto sensu postgraduate programs in Brazil in the Engineering I area, Sanitary Engineering subarea of CAPES. Originality/Relevance: Much of the technological information available in the world
Objective: This research aims to understand the motivations for SMEs from developed countries to engage in open innovation (OI) projects with partners in developing countries. Methodology: We adopted a qualitative approach and studied the case of 16 SMEs from Quebec that successfully carried out OI projects within African countries. Relevance: Despite the growing body of
Objective: In the context of the digital transformation theme, the present study aimed to explore the dynamics between the digital transformation sector and innovation within an established organization. Methodology: To achieve the proposed objective, a qualitative approach was used, through an in-depth case study. As a collection method, interviews were used through a semi-structured questionnaire
Digital Transformation as a driver of Innovation Management in established companies Read More »
Objective of the Study: This paper empirically investigates the reciprocal relationship and causality between patents and economic growth. Methodology/Approach: Utilizing the Generalized Method of Moments (GMM) Panel Vector Autoregression (PVAR) and panel VAR-Granger Causality frameworks, the study concentrates on Organisation for Economic Co-operation and Development (OECD) economies where a high fraction of global innovative activities
Causal links between patents and economic growth: empirical evidence from OECD countries Read More »
ABSTRACT This article examines the debate regarding regional integration and Global Value Chains (GVCs) in Latin America, and the challenges and opportunities that a deepening integration would have for exporting firms. The Latin American region had been progressively taking part in these integrated economic systems when COVID 19 hit. The pandemic has exposed weaknesses in
ABSTRACT There is a broad understanding that a relationship exists between leaders’ behavior and employees’ reaction, particularly in the sense of presenteeism, which ensures the good health of employees. However, we agree that much less is understood about potential mediating processes that underline the links between supervisory support, presenteeism and employees’ support. in this study,
