Longtime McCann vet Kate MacNevin is leaving the network to join B2B agency Stein IAS global CEO and lead parent company MSQ’s B2B division as executive chair. In the role, she will lead Stein IAS’s global business alongside chairman and chief brand officer, Tom Stein, and global president, Craig Duxbury. She will also work to…Longtime […]
Kate MacNevin Leaves McCann to Join Stein IAS as Global CEO Read More »
WLOX anchor David “Dave” Elliott said he was fired Friday morning because of his political posts on X, formerly known as Twitter. (TVSpy)WLOX anchor David “Dave” Elliott said he was fired Friday morning because of his political posts on X, formerly known as Twitter. (TVSpy) Read More
WLOX Anchor Dave Elliott Fired After Political Post on Social Media Read More »
CNN chief political correspondent Dana Bash won kudos from former President Donald Trump and landed a major interview with Vice President Kamala Harris, but she says it has been a slow climb to the top. (WSJ)CNN chief political correspondent Dana Bash won kudos from former President Donald Trump and landed a major interview with Vice
CNN’s Dana Bash, a Trusted Political Referee, Is Having a Moment Read More »
Although fans have always been fascinated by the people who made up their chosen team, few outlets have put personality on a pedestal like The Players’ Tribune. (Digiday)Although fans have always been fascinated by the people who made up their chosen team, few outlets have put personality on a pedestal like The Players’ Tribune. (Digiday) Read
As The Players’ Tribune Marks First Decade, Publisher Minute Media Plots Its Future Read More »
We’re still in the midst of conference season. ADWEEK’s Mediaweek is back, bringing you the sharpest insights and industry-leading speakers, whether you’re attending in person in New York or virtually, make sure you don’t miss it. From Oct. 29 to 30, C-suite media execs, brand marketers, and platform leaders will convene to discuss the state…We’re
Media Giants Neil Vogel, Brian Stelter, Janice Min, and More Headline Mediaweek Read More »
OpenText, in collaboration with Capgemini and Sogeti (part of the Capgemini Group), recently annoOpenText, in collaboration with Capgemini and Sogeti (part of the Capgemini Group), recently anno Read More
GenAI quality engineering advancements revealed in new report Read More »
Amid another contentious presidential election year, where neither side seems to agree on any of the issues, one thing is certain: Political ads have been pummeling the public for months. One estimate expects advertising for the presidential general election alone to hit $2.16 billion this cycle, up 17% relative to 2020. A recent survey from…Amid
Infographic: What People Really Think About Political Ads Read More »
Dany Garcia is dancing in her living room. As she poses, a group of young women who have helped develop her social media presence chant: “Killer heels and a Bodycon dress. Killer heels and a Bodycon dress.” It’s Garcia’s spin on the “Boots and a Slicked-Back Bun” meme that flashed briefly during midsummer before becoming…Dany
Dany Garcia Is Redefining the Business of Sports and Entertainment Read More »
If you had planned to dress up as a Chipotle “Boorito” for Halloween, here’s the bad news: it’s sold out on costume retailer Spirit’s website and scarce or nonexistent at its stores around the country. For those who can’t get their hands on the silver head-to-toe bodysuit, complete with a sticker that identifies “chicken” or…If
Creatives Invent Brand Halloween Costumes You Won’t Find in Stores Read More »
Stagwell chairman and CEO Mark Penn can’t tell you who will win the upcoming presidential election. But he can give you a history lesson on how both the winners and losers of past elections strategized and marketed themselves – and how that ties in with current brand marketing trends. Penn went over the basics of…Stagwell
Mark Penn Finds the Many Ties Between Politics and Marketing Read More »
