Bad strategies often arrive disguised as good marketing: agility, consumer centricity, creativity, or financial discipline.Bad strategies often arrive disguised as good marketing: agility, consumer centricity, creativity, or financial discipline. Read More
The 4 Marketing Decisions That Seem Smart, But That Can Weaken Great Brands Read More »
Chief brand officer Terence Reilly on mastering the cultural playbook for lasting relevance.Chief brand officer Terence Reilly on mastering the cultural playbook for lasting relevance. Read More
Fully Loaded: The Brand Strategy Behind Crocs’ Cultural Takeover Read More »
Plus, positioning media as the middle, not the end of your marketing process.Plus, positioning media as the middle, not the end of your marketing process. Read More
The Future of Advertising Is Predictive: How Deep Learning Is Transforming Marketing Read More »
New survey finds that while Americans are using AI, they aren’t opening up their wallets yet.New survey finds that while Americans are using AI, they aren’t opening up their wallets yet. Read More
More Than Half of Americans Would Drop AI Tools They Have to Pay For: Report Read More »
Gap’s new Hailey Jean collection and campaign channel the era that shaped Bieber’s personal style.Gap’s new Hailey Jean collection and campaign channel the era that shaped Bieber’s personal style. Read More
Gap Turns to Hailey Bieber to Relive Its ’90s Denim Heyday Read More »
Shinola’s “The Restaurant,” directed by Nicholas Braun, explores how people experience time and how to reclaim it.Shinola’s “The Restaurant,” directed by Nicholas Braun, explores how people experience time and how to reclaim it. Read More
Shinola Puts Succession’s Nicholas Braun Behind the Camera for a Meditation on Time Read More »
Reports have indicated anxiety at CNN over the potential Paramount and WBD merger.Reports have indicated anxiety at CNN over the potential Paramount and WBD merger. Read More
State Lawsuit to Block Paramount Skydance Merger Could Offer Reprieve to CNN Read More »
Hachette, Cengage, and Elsevier allege that Gemini was built on pirated books, an allegation that comes as web publishers weigh abandoning Google Search altogether.Hachette, Cengage, and Elsevier allege that Gemini was built on pirated books, an allegation that comes as web publishers weigh abandoning Google Search altogether. Read More
Book Publishers Sue Google Over AI Training, Escalating a Legal Standoff Read More »
Indie holdco bets on Dallas-based creative and media agency’s ‘underdog’ culture to break into the regionIndie holdco bets on Dallas-based creative and media agency’s ‘underdog’ culture to break into the region Read More
Meet the People Cracks the Southern Market With LOOMIS Acquisition Read More »
The publisher, which has five new shows in development, has hired Fortune’s Adam Banicki to create video programming for its C-suite audience.The publisher, which has five new shows in development, has hired Fortune’s Adam Banicki to create video programming for its C-suite audience. Read More
Semafor Is Betting Big on ‘Anti-Scale’ Video Read More »
