AI and competitive pricing will be top-of-mind for the British holdco as it looks to claw back market share and revive its stock price.AI and competitive pricing will be top-of-mind for the British holdco as it looks to claw back market share and revive its stock price. Read More
After Issuing Another Profit Warning, WPP CEO Says She Has a Turnaround Plan Read More »
Tylenol has been in the headlines for the last several weeks—though not for reasons any marketer would want. Despite a veritable mountain of clinical evidence to the contrary, on September […]Tylenol has been in the headlines for the last several weeks—though not for reasons any marketer would want. Despite a veritable mountain of clinical evidence
Rising to Defend Its Billion-Dollar Tylenol Brand, Kenvue Lures CMO from Mondelēz Read More »
Remezcla Más expands My Code’s growing video business with bilingual programming, creator content, and FAST channels.Remezcla Más expands My Code’s growing video business with bilingual programming, creator content, and FAST channels. Read More
Remezcla Adds Streaming Service Aimed at Hispanic Gen Z and Millennials Read More »
Comcast’s Mike Cavanagh noted the bar is ‘very high’ for mergers and acquisitions.Comcast’s Mike Cavanagh noted the bar is ‘very high’ for mergers and acquisitions. Read More
Despite High Bar for M&A, Comcast to ‘Look at Things’ Amid WBD Sale Rumors Read More »
Executives also had high praise for Fox One, saying it had exceeded early expectations.Executives also had high praise for Fox One, saying it had exceeded early expectations. Read More
Fox’s Tubi Reaches Profitability for First Time Read More »
A new deal with ShopSense AI lets buyers at The Trade Desk run sponsored product ads that match the context and content of the pages consumers are viewing.A new deal with ShopSense AI lets buyers at The Trade Desk run sponsored product ads that match the context and content of the pages consumers are viewing. Read
EDO’s basketball outcomes report finds nearly 1,000 advertisers activating across the NBA, WNBA, and NCAA.EDO’s basketball outcomes report finds nearly 1,000 advertisers activating across the NBA, WNBA, and NCAA. Read More
Nothing But Net: Last Year’s $2 Billion in Basketball Ad Spend Delivers Big ROI Read More »
Canada’s second-largest airline, WestJet, disclosed that a data breach earlier this year compromiCanada’s second-largest airline, WestJet, disclosed that a data breach earlier this year compromi Read More
Airline data breach hits WestJet exposing over 1M passengers Read More »
Google has unveiled EmbeddingGemma, an advanced open embedding model designed to bring sophisticaGoogle has unveiled EmbeddingGemma, an advanced open embedding model designed to bring sophistica Read More
On device AI for seamless offline experiences with embeddinggemma Read More »
The new boss is ‘moving at pace’ to get the holdco back on track.The new boss is ‘moving at pace’ to get the holdco back on track. Read More
WPP CEO Cindy Rose Calls Performance ‘Unacceptable’ as Full-Year Outlook Slumps Read More »
