Ciencias de la comunicación

AI brands are seeking emotional connection, while consumer brands are using anti-AI sentiment to promote their own authenticity.AI brands are seeking emotional connection, while consumer brands are using anti-AI sentiment to promote their own authenticity. Read More

ADWEEK rounds up notable holiday ads from Gap, Target, Walmart, and moreADWEEK rounds up notable holiday ads from Gap, Target, Walmart, and more Read More

After skipping 2024, NBCUniversal’s fan fest returns with more brands, stars, and streaming.After skipping 2024, NBCUniversal’s fan fest returns with more brands, stars, and streaming. Read More

Sanjay Gupta, CNN’s chief medical correspondent, is not your average journalist. He’s also a brain surgeon, a professor of neurosurgery, and a former White House fellow.  Through his deep expertise […]Sanjay Gupta, CNN’s chief medical correspondent, is not your average journalist. He’s also a brain surgeon, a professor of neurosurgery, and a former White House

En este artículo se presentan resultados de una investigación exploratoria sobre la comunicación de los influencers políticos argentinos en X, en el marco de la campaña presidencial de 2023. A través de una metodología que implicó el análisis de contenido, se analizaron 60 publicaciones realizadas por internautas políticos con más de mil seguidores en X

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It seems as if clients are finally listening to the Trade Desk’s messaging around its Kokai user interface. After a great deal of friction, 85% of clients are now using it.It seems as if clients are finally listening to the Trade Desk’s messaging around its Kokai user interface. After a great deal of friction, 85%

Execs break down strategies for JCPenney, Eddie Bauer, and Brooks Brothers.Execs break down strategies for JCPenney, Eddie Bauer, and Brooks Brothers. Read More