Peloton has appointed Megan Imbres as its new chief marketing officer (CMO). It also promoted senior vice president of connected fitness software, Francis Shanahan, to chief technology officer, a newly […]Peloton has appointed Megan Imbres as its new chief marketing officer (CMO). It also promoted senior vice president of connected fitness software, Francis Shanahan, to […]
Apple Exec Megan Imbres Is Peloton’s New CMO Read More »
Dolan brings 15 years of insight leadership experience to the maker of BoltChatAI.Dolan brings 15 years of insight leadership experience to the maker of BoltChatAI. Read More
Eric Dolan Named Head of North America at Bolt Insight Read More »
A new Samba TV report found a 5% year-over-year decline in non-white talent in popular TV programming, dropping to 42% overall.A new Samba TV report found a 5% year-over-year decline in non-white talent in popular TV programming, dropping to 42% overall. Read More
Advertisers Struggle to Reach Diverse Consumers Amid Declining Representation on TV Read More »
LePub has taken disciplinary action after its Cannes Lions-winning case study was found to contain inaccuracies and lacked client approval, one of several scandals prompting the festival to introduce new integrity rules.LePub has taken disciplinary action after its Cannes Lions-winning case study was found to contain inaccuracies and lacked client approval, one of several scandals
EXCLUSIVE: LePub Responds to Cannes Case Study Controversy With Disciplinary Action Read More »
Warby Parker’s longtime chief marketing officer (CMO) Lori Krauss quietly stepped down from her role April, the brand confirmed to ADWEEK. Since then, the direct-to-consumer (DTC) eyewear brand’s marketing has […]Warby Parker’s longtime chief marketing officer (CMO) Lori Krauss quietly stepped down from her role April, the brand confirmed to ADWEEK. Since then, the direct-to-consumer
EXCLUSIVE: Warby Parker Hasn’t Had a CMO For More Than a Year Read More »
NBCU is looking for $8 million for a Super Bowl ad after initially asking for $7 million.NBCU is looking for $8 million for a Super Bowl ad after initially asking for $7 million. Read More
Exclusive: NBCU’s Super Bowl Ads Now Going for $8 Million Read More »
Sponsoring a Formula One (F1) racing team is a costly endeavor. Per RTR, a sports marketing agency focused on motorsport sponsorship, brands spend anywhere from $500,000 to $70 million to […]Sponsoring a Formula One (F1) racing team is a costly endeavor. Per RTR, a sports marketing agency focused on motorsport sponsorship, brands spend anywhere from
The soft drink is courting Gen Z’s taste preferences.The soft drink is courting Gen Z’s taste preferences. Read More
Sprite Targets Spicy-Food Fans With Global Campaign Read More »
In an ever-evolving marketing landscape, retail media networks have begun consolidating, as Uber and Instacart recently did, and Fetch, a shopping rewards platform, is uniquely poised to provide brands with more reach and measurability with consumers.In an ever-evolving marketing landscape, retail media networks have begun consolidating, as Uber and Instacart recently did, and Fetch, a
Fetch Wants Brands to Be the ‘Center of Joy’ Read More »
Snap is building out its North America sales division with three new hires as it looks to expand its advertising business.Snap is building out its North America sales division with three new hires as it looks to expand its advertising business. Read More
Snap Taps Reddit Exec Mary Ann Belliveau to Helm North America Ad Sales Read More »
