Every kind of travel, by international and domestic visitors, is down—except one.Every kind of travel, by international and domestic visitors, is down—except one. Read More
Infographic: Summer Tourists Give U.S. the Cold Shoulder Read More »
The advertising industry has the tools to end ad fraud. Do we have the will to use them?The advertising industry has the tools to end ad fraud. Do we have the will to use them? Read More
Why Ad Fraud Rates Haven’t Budged in 15 Years Read More »
Cava’s Hot Harissa Meal will come with one of four pita chip plushies.Cava’s Hot Harissa Meal will come with one of four pita chip plushies. Read More
Cava Cashes In on Labubu Craze With Blind Box Pita Plushies Read More »
His announcement comes a day after News Corp. announced plans to launch the California Post, a Los Angeles-based tabloid with the flavor of the New York Post, early next year.His announcement comes a day after News Corp. announced plans to launch the California Post, a Los Angeles-based tabloid with the flavor of the New York Post, early next year. Read More
KTTV Anchor Elex Michaelson Leaving LA Station Read More »
Today had a cushion of 67,000 Adults 25-54 demo viewers.Today had a cushion of 67,000 Adults 25-54 demo viewers. Read More
Week of July 28 Morning News Ratings: Today Moves Back to First in Demo Read More »
During Criteo’s first quarter earnings call in May—and the first for newly-appointed chief executive officer Michael Komasinski—the company was still reeling from two big client losses that would cost the […]During Criteo’s first quarter earnings call in May—and the first for newly-appointed chief executive officer Michael Komasinski—the company was still reeling from two big client
EXCLUSIVE: Criteo Is Holding Its Ground as Retail Media Rivals Try to Steal Its Share Read More »
CBS Evening News had an even greater week as it was up double digits in the Adults 25-54 demo.CBS Evening News had an even greater week as it was up double digits in the Adults 25-54 demo. Read More
Week of July 28 Evening News Ratings: Gains Across the Board Read More »
Entertainment agency Known hedges its sports bets with data and drama as the media, creative, and brand strategy firm looks ahead with AI, analytics, and content and more marketers seek a place in the game.Entertainment agency Known hedges its sports bets with data and drama as the media, creative, and brand strategy firm looks ahead
Amid Sports Chaos, One Agency Wins With ‘Known’ Data and Outcomes Read More »
McDonald’s taps into 1970s nostalgia with a limited value meal available Aug. 12.McDonald’s taps into 1970s nostalgia with a limited value meal available Aug. 12. Read More
McDonald’s Revives McDonaldland in Its Latest Promotional Effort Read More »
When American Eagle tapped Sydney Sweeney for its fall campaign, the brand said it wanted to celebrate “trendsetting denim that leads, never follows.” Instead, the ads, which promoted Euphoria actress […]When American Eagle tapped Sydney Sweeney for its fall campaign, the brand said it wanted to celebrate “trendsetting denim that leads, never follows.” Instead, the
What The Ad Industry Really Thinks About American Eagle’s Sydney Sweeney Campaign Read More »
