This post was created in partnership with Inmar Intelligence Key takeaways The line between content and commerce is disappearing, and creators are turning attention into transactions. For brands, the challenge […]This post was created in partnership with Inmar Intelligence Key takeaways The line between content and commerce is disappearing, and creators are turning attention into […]
Why Retail Media Needs Creators Who Convert Read More »
This post was created in partnership with PayPal Key takeaways Consumer adoption of smart wallets, AI companions, and auto-checkout is rapidly transforming the commerce landscape. Brands must adapt as shopping […]This post was created in partnership with PayPal Key takeaways Consumer adoption of smart wallets, AI companions, and auto-checkout is rapidly transforming the commerce landscape.
Agentic AI Will Optimize the Future of Commerce Read More »
This post was created in partnership with Fetch Key takeaways With a changing economy and varying customer loyalty, brands are working hard to grow sales from both current and new […]This post was created in partnership with Fetch Key takeaways With a changing economy and varying customer loyalty, brands are working hard to grow sales
Finding New Ways to Fine-Tune the Role of Rewards in Retention Read More »
7-Eleven is owned by a Japanese company, while Circle K is Canadian-owned.7-Eleven is owned by a Japanese company, while Circle K is Canadian-owned. Read More
Circle K Owner’s Purchase of 7-Eleven Nears Completion Read More »
The new studio includes a dedicated space for performers and special guests.The new studio includes a dedicated space for performers and special guests. Read More
The Will Cain Show Debuts New Studio (First Look) Read More »
I don’t believe this campaign set out to cause harm. But good intentions don’t absolve impact.I don’t believe this campaign set out to cause harm. But good intentions don’t absolve impact. Read More
‘Never Again’ Is a Commitment, Not a Commercial Read More »
Formula brand Bobbie returns to Times Square, site of its groundbreaking Molly Baz billboards, with non-internet-famous moms as ad stars.Formula brand Bobbie returns to Times Square, site of its groundbreaking Molly Baz billboards, with non-internet-famous moms as ad stars. Read More
From Molly Baz to ‘The OG Influencers’: Bobbie Spotlights Everyday Moms Read More »
The tech behemoth unveiled updates to DV360 campaigns at NewFronts.The tech behemoth unveiled updates to DV360 campaigns at NewFronts. Read More
Google Debuts New AI Tools and a Retail Media Solution in DV360 Read More »
Cristina Reina has joined Leo US as chief experience officer, a new role focused on shaping how the agency engages with consumers across platforms. Reina, who starts today (May 5), […]Cristina Reina has joined Leo US as chief experience officer, a new role focused on shaping how the agency engages with consumers across platforms. Reina,
Cristina Reina Joins Leo US as Chief Experience Officer Read More »
After years of shuttering brands and reducing headcount, BDG has transformed into a media company built for the new media landscape.After years of shuttering brands and reducing headcount, BDG has transformed into a media company built for the new media landscape. Read More
BDG’s Cost-Cutting Era Is Over. Now It’s Targeting Record Profits Read More »
