The new ad tries a vibe shift that recalls the airline’s glory days.The new ad tries a vibe shift that recalls the airline’s glory days. Read More
Weeks After Nixing Free Bags, Southwest Throws a Street Party Over Assigned Seats Read More »
In this risk-averse environment, high-quality but safer work can meet brand needs and even win top awards, but that won’t push creative boundaries.In this risk-averse environment, high-quality but safer work can meet brand needs and even win top awards, but that won’t push creative boundaries. Read More
Will Creators Be the Future of Cannes Creativity? Read More »
Yahoo DSP joins The Trade Desk, Google Display and Video 360, and Microsoft as Netflix’s programmatic partners.Yahoo DSP joins The Trade Desk, Google Display and Video 360, and Microsoft as Netflix’s programmatic partners. Read More
Netflix Expands Ad Buying Access Through Yahoo DSP Read More »
As the industry convenes at the 2025 Cannes Lions Festival of Creativity, marketing executives want conversations on the ground to go beyond buzzwords. AI and its role in shaping storytelling […]As the industry convenes at the 2025 Cannes Lions Festival of Creativity, marketing executives want conversations on the ground to go beyond buzzwords. AI and
What CMOs Really Want From Cannes This Year Read More »
Agency leaders from VML, VCCP, Mother LA, Gale, Grey, and Movers+Shakers share their predictions for the themes, trends, and standout work at this year’s Cannes Lions Festival.Agency leaders from VML, VCCP, Mother LA, Gale, Grey, and Movers+Shakers share their predictions for the themes, trends, and standout work at this year’s Cannes Lions Festival. Read More
Creatives Predict Less Hype in AI Talk at Cannes Read More »
Submissions from independent agencies grew 18%.Submissions from independent agencies grew 18%. Read More
Cannes Lions Award Submissions Remain Flat in 2025 Read More »
Brands can retarget people who have watched a creator’s stream.Brands can retarget people who have watched a creator’s stream. Read More
Amazon Advertisers Can Now Measure How Livestreamed Broadcasts Drive Sales Read More »
A clean room partnership will help brands track sales.A clean room partnership will help brands track sales. Read More
Advertisers Can Soon Target CVS Shoppers on Reddit Read More »
TikTok has unveiled a slate of AI tools designed to automate creative production. They’ll not only live natively on TikTok but will also be integrated within Adobe Express and WPP Open for marketers’ use. TikTok has unveiled a slate of AI tools designed to automate creative production. They’ll not only live natively on TikTok but will
TikTok Extends Gen AI Tools to WPP Open, Adobe Express Read More »
The new ad format aims to engage consumers as AI is eating into retailers’ traffic.The new ad format aims to engage consumers as AI is eating into retailers’ traffic. Read More
PayPal Debuts Shoppable Ads for Publisher Sites Read More »
