NBCU and GroupM show that a minor Ad-ID tweak to ad creative has a significant impact on tracking.NBCU and GroupM show that a minor Ad-ID tweak to ad creative has a significant impact on tracking. Read More
NBCU and GroupM Test Is a Big Step for Cross-Platform Measurement Read More »
The story of Stanley’s successful brand transformation from heritage to trendy.The story of Stanley’s successful brand transformation from heritage to trendy. Read More
Stanley’s Matt Navarro on Creating a Lifestyle Brand That Lasts Read More »
She is accused of meeting with an undercover special agent with the Tennessee Bureau of Investigation who was posing as a hitman.She is accused of meeting with an undercover special agent with the Tennessee Bureau of Investigation who was posing as a hitman. Read More
Simply put, we don’t discriminate! We proudly have one of the most diverse newsrooms in America which reflects the diverse communities that we serve every day!” said the station owner.Simply put, we don’t discriminate! We proudly have one of the most diverse newsrooms in America which reflects the diverse communities that we serve every day!”
MSNBC was the only cable network to post month-to-month growth in total viewers during primetime and total day.MSNBC was the only cable network to post month-to-month growth in total viewers during primetime and total day. Read More
Here Are the Cable News Ratings for April 2025 Read More »
Tubi’s new out-of-home campaign playfully teases fantasy fandom scenarios.Tubi’s new out-of-home campaign playfully teases fantasy fandom scenarios. Read More
Tubi’s New Campaign Showcases Hauntingly Good Consumer Data Read More »
Amazon’s Shop the Show lets viewers shop from more than 1,300 titles, including Barbie, The Boys, Fallout, PAW Patrol, and SpongeBob SquarePantsAmazon’s Shop the Show lets viewers shop from more than 1,300 titles, including Barbie, The Boys, Fallout, PAW Patrol, and SpongeBob SquarePants Read More
Amazon’s Shop the Show Makes a Splash With Expansion on Prime Video Read More »
Swivel has signed 10 publishers, mostly in the connected TV space, in the last year.Swivel has signed 10 publishers, mostly in the connected TV space, in the last year. Read More
Estrella MediaCo, Fuse Media, LG Ad Solutions, Scripps, Spectrum Reach, and Vizio are among the brands joining Universal Ads.Estrella MediaCo, Fuse Media, LG Ad Solutions, Scripps, Spectrum Reach, and Vizio are among the brands joining Universal Ads. Read More
Comcast’s Universal Ads Expands With New Publishers, More Ad Inventory Read More »
Cannabis Media Council, with agency Sister Merci, extends the “I’m High Right Now” campaign to Meta, answering real consumer questions.Cannabis Media Council, with agency Sister Merci, extends the “I’m High Right Now” campaign to Meta, answering real consumer questions. Read More
Cannabis Advocacy Group Drops New ‘I’m High Right Now’ Ads on Meta Read More »
