Ciencias de la comunicación

Yahoo’s First Ad Campaign for Its DSP Touts Winning 90% of Tests Against Rivals

The push targets Fortune 500 advertisers, and current customers include Kroger, Arby’s owner Inspire Brands, and Planet Fitness.The push targets Fortune 500 advertisers, and current customers include Kroger, Arby’s owner Inspire Brands, and Planet Fitness. Read More

Yahoo’s First Ad Campaign for Its DSP Touts Winning 90% of Tests Against Rivals Read More »

Michael Kassan Joins AI Adtech Firm Cognitiv’s Board of Directors

Kassan is widely known as one of the ad industry’s key connectors, responsible for originating countless successful partnerships over the decades.Kassan is widely known as one of the ad industry’s key connectors, responsible for originating countless successful partnerships over the decades. Read More

Michael Kassan Joins AI Adtech Firm Cognitiv’s Board of Directors Read More »

Banalizar el humor y naturalizar el estereotipo:incidencia de los memes en narrativasde xenofobia, machismo y narcocultura

Sección: Artí­culos Categorías: Medios digitales, Medios sociales Palabras clave: memes, humor, migración, narcos, feminismo, redes sociales, estereotipo En la actualidad, la revolución digital ha posicionado el meme como una manifestación de humor que construye y refleja visiones del mundo que habitan en los imaginarios colectivos de las comunidades que los comparten y viralizan. En este

Banalizar el humor y naturalizar el estereotipo:incidencia de los memes en narrativasde xenofobia, machismo y narcocultura Read More »

CPGs Talk Tariffs, Price Hikes, and Marketing Budgets as Consumer Confidence Drops

Executives from PepsiCo, Kimberly-Clark, and Procter & Gamble share their thoughts on navigating an uncertain economy.Executives from PepsiCo, Kimberly-Clark, and Procter & Gamble share their thoughts on navigating an uncertain economy. Read More

CPGs Talk Tariffs, Price Hikes, and Marketing Budgets as Consumer Confidence Drops Read More »