Powerade has inked a partnership with two up-and-coming international soccer stars–Lamine Yamal and Rodrygo Goes–as it continues its “Pause is Power” campaign.Powerade has inked a partnership with two up-and-coming international soccer stars–Lamine Yamal and Rodrygo Goes–as it continues its “Pause is Power” campaign. Read More
Powerade Signs Rising Soccer Stars in Push for Mental Wellness in Sports Read More »
Nielsen report indicates streaming has dominated 53% of Asian Americans’ total TV time.Nielsen report indicates streaming has dominated 53% of Asian Americans’ total TV time. Read More
Data Shows Asian American Audiences Shaping Sports, Digital Media, and Beauty Trends Read More »
CNN viewers were clearly missing Anderson Cooper and Erin Burnett.CNN viewers were clearly missing Anderson Cooper and Erin Burnett. Read More
Week of April 14 Cable News Ratings: MSNBC Enjoys Week-to-Week Demo Growth in Primetime Read More »
Brands using Respondology saw a 17.6% boost in ROAS on TikTok and a 7.35% lift on Meta, driven by instant comment moderation.Brands using Respondology saw a 17.6% boost in ROAS on TikTok and a 7.35% lift on Meta, driven by instant comment moderation. Read More
Respondology Nabs $5M to Tackle Toxic Comments as Meta Scales Back Fact Checkers Read More »
Burrell Communications has acquired Fitzco to launch BCG Worldwide, a private equity-backed holdco aiming to build the first Black-owned agency network.Burrell Communications has acquired Fitzco to launch BCG Worldwide, a private equity-backed holdco aiming to build the first Black-owned agency network. Read More
Burrell Communications Acquires Fitzco to Launch Black-Owned Agency Network Read More »
At Google Play, the team partners with developers to help their app or game business reach its fuAt Google Play, the team partners with developers to help their app or game business reach its fu Read More
Boost app quality with new Play Console Insights Read More »
Bobbie, a new influencer agency from Hunter, launches with Donetta Allen and Monica Caponigro at the helm.Bobbie, a new influencer agency from Hunter, launches with Donetta Allen and Monica Caponigro at the helm. Read More
Hunter Spins Out Bobbie, an Influencer Agency Under Stagwell Read More »
The problem with most business events today isn’t budget, attendance, or ambition. It’s care.The problem with most business events today isn’t budget, attendance, or ambition. It’s care. Read More
We’re Losing the Art of Business Gathering Read More »
The format could establish a new standard for retail media.The format could establish a new standard for retail media. Read More
Adtech Firm Criteo Is Pitching Hundreds of Retailers on a New Video Ad Read More »
“Not only is there an absence of ‘reasoned analysis’ from the [Trump Admin]; there is an absence of any analysis whatsoever,” the judge wrote.”Not only is there an absence of ‘reasoned analysis’ from the [Trump Admin]; there is an absence of any analysis whatsoever,” the judge wrote. Read More
Judge Blocks Trump Administration Dismantling of Voice of America Read More »
