Ciencias de la comunicación

The 11:11 Media founder is co-creating a seasoning line, with a digital-first cooking series close behind.The 11:11 Media founder is co-creating a seasoning line, with a digital-first cooking series close behind. Read More

Machado will be tasked with executing on Chipotle’s ‘Recipe for Growth’ 2026 turnaround plan.Machado will be tasked with executing on Chipotle’s ‘Recipe for Growth’ 2026 turnaround plan. Read More

Cindy Rose will now only lead updates at WPP’s half-year and full-year results, the company told ADWEEK.Cindy Rose will now only lead updates at WPP’s half-year and full-year results, the company told ADWEEK. Read More

The company rolled out a 10-agent marketing “toolkit” to help small and medium-sized brands compete in the AI eraThe company rolled out a 10-agent marketing “toolkit” to help small and medium-sized brands compete in the AI era Read More

A new offering lets Snapchat users interact directly with branded Snaps served in their inbox, turnings ads themselves into AI chatbots.A new offering lets Snapchat users interact directly with branded Snaps served in their inbox, turnings ads themselves into AI chatbots. Read More

As tech giants spell doomsday for white collar work, marketers feel the pressure to equip their teams for an AI-first worldAs tech giants spell doomsday for white collar work, marketers feel the pressure to equip their teams for an AI-first world Read More

Budweiser’s World Cup campaign captures fans’ emotions and stars Erling Haaland of Norway and Jürgen Klopp of Germany.Budweiser’s World Cup campaign captures fans’ emotions and stars Erling Haaland of Norway and Jürgen Klopp of Germany. Read More

Boathouse’s annual CEO Survey reveals why CEOs are less happy with CMO performance this year overallBoathouse’s annual CEO Survey reveals why CEOs are less happy with CMO performance this year overall Read More

Measuring the efficacy of ad spend continues to be one of the thorniest issues marketers face, and the frustrations bubbled up across multiple sessions during ADWEEK House at the Possible conference in Miami.Measuring the efficacy of ad spend continues to be one of the thorniest issues marketers face, and the frustrations bubbled up across multiple