Ciencias de la comunicación

Meta Expands Gen AI Tools to Video Ads As Platform Competition Ramps Up

Meta unveiled new generative AI ad tools focused on video generation capabilities, aimed at helping advertisers capitalize on the growth in watching video content on Facebook and Instagram, it announced at Advertising Week New York. According to Meta, 60% of users’ time on both platforms is now spent watching videos. The Video Expansion feature lets…Meta […]

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ATTN: and ADWEEK Team Up on Trends Platform Attention Sparks to Guide Marketers

Keeping up with trends is a necessary endeavor for marketers, but it can also be time-consuming, resource-draining, and costly. Help is on the way from media company ATTN: and ADWEEK. The purpose-driven, storytelling media company and division of Candle Media is teaming up with the leading source of news and insight serving the brand marketing…Keeping

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Mediaplus Lands Bosch’s International Media Account Across 38 Countries

Mediaplus, part of the Serviceplan Group, has won the pitch for the global media account of the technology and services giant Bosch. The independent agency group will now oversee media strategy, planning, and purchasing for ten different Bosch business units in 38 countries. The account covers markets in Europe, Asia, Australia, New Zealand, South Africa,…Mediaplus,

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CBS News Determines That Tony Dokoupil’s Interview With Ta-Nehisi Coates Did Not Meet Editorial Standards

CBS Mornings co-anchor Tony Dokoupil is currently under the public microscope for an interview that CBS News executives have now said did not meet the network’s editorial standards. The interview and the network’s response to it has inspired debate inside and outside of CBS over the last few days. The inciting incident was Dokoupil’s conversation…CBS

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Haley Clawson Leaving KESQ in Palm Springs After 8 Years

Chief meteorologist Haley Clawson is leaving Palm Springs ABC affiliate KESQ after eight years. “After much reflection, I’ve decided to step away from my role as Chief Meteorologist at News Channel 3,” she wrote on social media. “This has been an incredibly rewarding journey and it will be hard to leave this decade-long career. However,…Chief

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WOIO Reporter Winnie Dortch Shot in Domestic Incident

WOIO reporter Winnie Dortch was shot early Monday morning in a domestic incident where a man was killed. Lakewood, Ohio police said that just before 8 a.m. Monday, a person called to report two people arguing. When the police got there, they found two people shot. Lakewood police have identified the man as Bryant Carter,…WOIO

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Israel-Hamas War Among Deadliest Conflicts for Journalists in Recent History

As of Oct. 7, 2024, the Committee to Protect Journalists’ preliminary investigations showed that at least 128 journalists and media workers were among the more than 42,000 killed since the war began, making it the deadliest period for journalists since CPJ began gathering data in 1992. (CPJ) In one year, more than 130 Palestinian journalists…As

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