Ciencias de la comunicación

SkinnyPop Upstages Jennifer Aniston as Hershey Brand Hits the Oscars

This may seem like a ridiculous question, but in what world is a salty snack more famous than Jennifer Aniston? In ad land, of course, via a new campaign for SkinnyPop in which The Morning Show and Friends star becomes the Hershey-owned popcorn’s first celebrity endorser and its most curiously unrecognized devotee. The 30-second spot,…This […]

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Monday, Feb. 24 Evening Cable News Ratings: Joy Reid’s Final Show Is 1st in the Demo for MSNBC

Joy Reid’s final appearance on MSNBC was also the network’s most-watched show in the Adults 25-54 demo. In total viewers, The ReidOut landed in second place behind The Rachel Maddow Show and edged out The Last Word with Lawrence O’Donnell by just 59,000 total viewers. Meanwhile, The Five once again topped total viewers for Fox…Joy

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Sunday, Feb. 23 Evening Cable News Ratings: Brian Kilmeade Is 1st in the Demo

The debut of One Nation with Brian Kilmeade on Sunday nights at 10 p.m. ET produced big numbers for Fox News, as it finished as the top show of the night in the Adults 25-44 demo across all three cable networks. However, One Nation was not FNC’s top show in total viewers–that honor went to…The

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Veteran Meteorologist James Spann Voices Support for NOAA and NWS in Anticipation of Trump Cuts

WBMA chief meteorologist James Spann has voiced his support of the National Weather Service and the National Oceanic and Atmospheric Administration. Spann’s post comes in response to Trump’s promise to cut the budget at the NOAA, which could undermine the agency’s ability to provide critical weather forecasts, thereby affecting people’s safety. “This post is not…WBMA

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Saturday, Feb. 22 Evening Cable News Ratings: Lara Trump Makes Strong Fox News Debut

The debut of Fox News’ new 9 p.m. ET show My View with Lara Trump easily won the night in total viewers and the Adults 25-54 demo. It was also FNC’s most-watched 9 p.m. hour on a Saturday since the first assassination attempt against President Donald Trump in July 2024. MSNBC saw its biggest total…The

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Paul Randall Joins VML as Chief Delivery Officer for North America

Paul Randall has joined creative agency VML in the new position of chief delivery officer (CDO) for North America, leading its program delivery organization. He spent nearly three years as vp and managing director, program management, product experiences U.S. for the Google account at R/GA. Prior to that, he was with Huge for more than…Paul

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Allbirds Goes All In With Stanley Tucci Dinner Party Series

Can you imagine being immersed in a party in a cottage in the countryside with your dream dinner guests? Thanks to Allbirds and Stanley Tucci, that dream is becoming a reality. Today, Allbirds premiered Cards on the Table, a four-part series where actor and host Stanley Tucci throws a dream dinner party with various notable…Can

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How Sports Streamers Stack Up in 2025—By the Numbers

Sports isn’t going anywhere. Today, Gracenote, the content data business unit of Nielsen, released new research that shows global subscription video-on-demand services (SVODs), including Amazon Prime Video, Apple TV+, Disney+, Netflix, and Paramount+, have significantly grown their sports programming over the last quarter. According to the Gracenote Data Hub, which provides a snapshot of global…Sports

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La selección periodística del Contenido Generado por el Usuario (CGU) para su integración en la noticia televisiva: procesos y desafíos en Canal Sur TV

Este trabajo se aproxima al Contenido Generado por el Usuario (CGU) desde la perspectiva de su valor y contribución a la revitalización del periodismo televisivo en un entorno de profunda transformación y creciente desapego de las audiencias. Se realiza un análisis de contenido de los vídeos recogidos durante la última década en la web oficial

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