Ciencias de la comunicación

Friday, Nov. 1 CNN finished ahead of MSNBC in the Adults 25-54 demo, with The Source with Kaitlan Collins registering as the network’s most-watched program of the evening in both total viewers and the demo. MSNBC saw its highest total viewer audience for the 4 p.m. ET hour of Deadline: White House with Nicole Wallace,…Friday, […]

Fired WLOX anchor Dave Elliott has been hired by Gulfport, Mississippi NBC and Fox affiliate WXXV. He’ll make his debut on the 5 and 6 p.m. NBC newscast on Monday, November 25, 2024. The station said Elliott has made a significant impact on Mississippi journalism over the years. Elliott was fired from Biloxi station WLOX…Fired

KTLA reporter Sara Welch was reporting on the Mountain Fire in Ventura County on Wednesday afternoon when homes were destroyed by the wind-driven flames during her live report. The fire started in the Somis and Camarillo area earlier in the day and quickly grew to 9,000 acres. Firefighters were hampered by strong Santa Ana winds…KTLA

In the ever-evolving digital age, staying updated with the latest news can be overwhelming due toIn the ever-evolving digital age, staying updated with the latest news can be overwhelming due to Read More

Publicis Groupe agency Fallon has appointed Nikki Baker as its new chief executive officer. Baker, who joined the agency in 2018 and has served as co-chief creative officer with Leslie Shaffer since 2021, succeeds Rocky Novak, who has been in the role since 2019. Novak is leaving Fallon for a yet-to-be-named new opportunity but is…Publicis

BBH USA has hired Jane Cronk and Ricardo Franco as executive creative directors at the agency. Both Cronk and Franco will serve across BBH USA’s portfolio of clients, with Franco focusing on the agency’s global Samsung team. Based in New York, Cronk and Franco joined the agency at the start of November and will report…BBH

An election-pegged commercial from Calm that didn’t have a single line of spoken dialogue quickly became a major talking point in the hours following Donald Trump’s win of the White House. Both within the advertising industry and outside of it, fans have been discussing the merits of the ad’s 30 seconds of pure silence, a…An

When Chi Ogbuehi, vp of marketing technology and consumer products, joined the NFL in 2022, she was tasked with building its marketing technology team from the ground up. “I was a one-person team,” she told ADWEEK. Now her team consists of over 50 people who work closely with the league’s marketing and data teams to…When

Some brands have found that TikTok Smart+, launched in October, has delivered inconsistent performance. Others have grumbled about a lack of clear revenue data, beyond the basic campaign metrics like impressions, conversions, and return on ad spend, making it tough to validate its effectiveness. “We’re not at a point where we’re seeing large shifts of…Some

Jackson, Mississippi ABC affiliate WAPT is making changes to its weekday morning and weekday evening news teams. Starting Wednesday, November 20, anchor Allie Ware rejoins the weekday morning news team after leaving in 2021. On Monday, December 2, weekday morning anchor Erin Pickens moves to the evening news team, co-anchoring the 5 p.m. newscast with…Jackson,