Hellmann’s Crashes Charli XCX Brat Tour With Homage to ‘Sandwich Bag’ Poster

Hellmann’s is so brat. As brat summer turned into brat fall – with the pop star who inspired a thousand memes, Charli XCX, taking her Brat arena tour to the U.K. – Hellmann’s became the latest brand to jump on one of the biggest social media trends of the year. Unilever’s mayonnaise brand pulled off…Hellmann’s is so brat. As brat summer turned into brat fall – with the pop star who inspired a thousand memes, Charli XCX, taking her Brat arena tour to the U.K. – Hellmann’s became the latest brand to jump on one of the biggest social media trends of the year. Unilever’s mayonnaise brand pulled off… Read More

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