Meta Faces Data Retention Limits on EU Ad Business After Top Court Ruling

The European Union’s top court sided with a privacy challenge to Meta’s data retention policies. It ruled Friday that social networks, such as Facebook, cannot keep using people’s information for ad targeting indefinitely. (TechCrunch) “Following this ruling, only a small part of Meta’s data pool will be allowed to be used for advertising–even when users…The European Union’s top court sided with a privacy challenge to Meta’s data retention policies. It ruled Friday that social networks, such as Facebook, cannot keep using people’s information for ad targeting indefinitely. (TechCrunch) “Following this ruling, only a small part of Meta’s data pool will be allowed to be used for advertising–even when users… Read More

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