Meta is testing tools designed to improve retail media campaigns that run on Facebook and Instagram.Meta is testing tools designed to improve retail media campaigns that run on Facebook and Instagram. Read More
EXCLUSIVE: Meta Is Building Tools to Chase More Retail Media Budget Read More »
Firms are battling to help brands understand how people find and buy products.Firms are battling to help brands understand how people find and buy products. Read More
From Adthena to Profound: These 6 Hot GEO Startups Are Shaping the Future of AI Shopping Read More »
The startup predicts outcomes from early signals and executes budget and creative changes across channels.The startup predicts outcomes from early signals and executes budget and creative changes across channels. Read More
Plurio Raises $3.5 Million to Bring Agentic AI to Performance Marketing Read More »
Three big problems retailers, AI firms, and industry trade orgs need to work out to pave the way for AI-powered commerce.Three big problems retailers, AI firms, and industry trade orgs need to work out to pave the way for AI-powered commerce. Read More
3 Big Challenges Holding Back AI Commerce Read More »
Merrell, the footwear brand known for its hiking boots, wants to democratize the outdoors with the first global brand platform in its 45-year history.Merrell, the footwear brand known for its hiking boots, wants to democratize the outdoors with the first global brand platform in its 45-year history. Read More
Merrell Bets a More Democratic Outdoors Can Set It Apart From the Competition Read More »
The tool is already being used in client pitches and won Stagwell agency Assembly new business.The tool is already being used in client pitches and won Stagwell agency Assembly new business. Read More
Stagwell and Emberos Launch Agentic Tool to Help Brands Navigate AI Search Read More »
Propósito: La investigación analiza las estrategias de inserción de contenidos en X e Instagram y su impacto en los seguidores de los dos principales competidores del Access prime-time español, los talk-show La Revuelta (TVE-1) y El Hormiguero (Antena 3) durante el primer trimestre de 2025, vinculando los datos recabados con las audiencias televisivas obtenidas. Metodología:
La Revuelta y El Hormiguero en X e Intagram: estrategias y audiencias Read More »
