Following the 75-day extension for a possible TikTok ban in the U.S., Instagram is aggressively courting top creators. Over the past couple of weeks, Instagram has rolled out a flurry of updates aimed at creators. Instagram’s short-form Reel videos now last up to three minutes, a revamped profile layout looks similar to TikTok’s 4:5 ratio,…Following […]
Prebiotic soda brand Poppi has confirmed that it will return to the Super Bowl this year, after advertising for the first time during last year’s game. Poppi declined to share further details about the creative. Its 2024 Super Bowl ad, titled “The Future of Soda Is Now,” included a 60-second spot created by agency Virtue…Prebiotic
Poppi Will Advertise During Super Bowl 59 Read More »
Top of the Ticker: After five years anchoring the CBS Evening News, Norah O’Donnell opened the Eye Network newscast for one last time on Thursday. “This has been an honor of a lifetime to anchor this legacy broadcast,” she said toward the end of the program, adding: “From the bottom of my heart, thank you…Top
Ticker: Norah O’Donnell Signs off From the CBS Evening News Read More »
Meta has added a new topic to the list of its recent right-leaning actions, as several providers of abortion pills experienced issues that have been intensifying over the past two weeks, according to The New York Times. Posts from two of those companies were blocked, blurred, or removed on Facebook and Instagram, while several abortion…Meta
Report: Abortion Pill Providers Cry Foul Over Actions by Meta Read More »
Influencer marketing platform ShopMy has raised $77.5 million in a Series B funding round. ShopMy connects creators with brands to facilitate affiliate marketing partnerships. Creators use ShopMy’s links to share products with their followers, and earn commission when they purchase trough those links. Its technology automates the process of sending free products to creators in…Influencer
Creator Marketing Platform ShopMy Raises $77.5 Million Read More »
TVNewser has confirmed that NBC News trimmed its staff count on Thursday, laying off around 40 people across various departments. According to network sources, these cuts affect close to 3% of its 1,500-employee headcount. NBC News also has 50 open positions and is looking to add more than a dozen new positions in the coming…TVNewser
NBC News Cuts 40 Employees as Part of Digital Pivot Read More »
You’ve come a long way, Sundance. Forty years ago, in 1985, Robert Redford’s Sundance Institute assumed control of the fiercely independent U.S. Film Festival held in the Utah ski town of Park City. Over the ensuing four decades, the annual event–officially rebranded as the Sundance Film Festival in 1991–has become the launching pad for filmmakers,…You’ve
Here’s Your Guide to 2025 Sundance Film Festival Brand Activations and Events Read More »
Abstract In the digital age, the reading habits of Kazakh youth have transformed significantly. This study investigates the impact of digitalization on their reading culture, examining factors contributing to the decline of traditional print formats and their effects on reading frequency, preferences and comprehension. The research explores the role of social communications, electronic devices and
Meta’s challenger to X, Threads, is finally introducing ads in its mobile app in the U.S and Japan, marking a key step in its push to monetize its platform. Starting today, a small group of advertisers will begin testing ads in the Threads feed, with a broader rollout expected in the coming months, according to…Meta’s
Meta’s Threads Starts Showing Ads as It Hits 300 Million Active Users Read More »
Happy Friday to all who celebrate. In this week’s roundup featuring stories we didn’t post this week for one reason or another, we see that a veteran journalist has retired and a fellow blogger points an insightful finger right at the folks who may be responsible for the Allen media disaster, consultants. Journalism: More than…Happy
Here’s the Roundup for the Week Ending January 24 Read More »
