Mauricio Eberle Morales

ADWEEK has partnered with AI Trailblazers to present the inaugural AI Trailblazers Power 100 list. We’re seeking nominations to highlight the talent helping drive AI innovation forward in the marketing and advertising industry. AI Trailblazers is a vibrant platform dedicated to uniting marketers, technologists, entrepreneurs, and venture capitalists at the forefront of artificial intelligence. We’re…ADWEEK […]

NBC News’ Today remained in first place in total viewers and the advertiser-coveted demo of Adults 25-54 during the week of Dec. 30. But the morning show race was tighter during the final days of 2024 as only 8,000 total viewers separated Today from its main rival, ABC News’ Good Morning America. The typically slow…NBC

Jack Bamberger, TikTok U.S.’ general manager of agency business, left the company on Jan. 3, according to a person with direct knowledge. A second source from an advertising agency told ADWEEK that a TikTok rep confirmed Bamberger’s departure to them. The move coincides with TikTok’s intensifying challenges, including a potential U.S. ban slated for January…Jack

Only one evening news broadcast closed out the year with positive momentum, and that was the CBS Evening News with Norah O’Donnell. CBS News’ flagship newscast recorded week-to-week gains in total viewers and Adults 25-54, while its ABC News and NBC News rivals saw modest dips in the last week of 2024. Still, ABC World…Only

ADWEEK is shadowing Razorfish at CES this week. Follow along for more behind-the-scenes reporting from the event. The Consumer Electronics Show in Las Vegas is a big moment for agencies looking to set the stage for the year. For Razorfish, the Publicis-owned digital agency on the cusp of its 30th anniversary, this year’s CES marks…ADWEEK

In a move seen by some as an olive branch to President-elect Donald Trump, Meta said Tuesday that it will scrap the third-party fact-checking program that has been in place since 2016 in the U.S. in favor of a Community Notes initiative, resembling that used on X (formerly Twitter). Joel Kaplan–who was promoted to chief…In

The political news publisher The Washington Post began laying off 4% of its workforce Tuesday, the latest in a series of headaches to plague the storied news outlet over the last year. The reductions, which will affect fewer than 100 staff in total, will apply primarily to the advertising sales, marking, and information technology teams,…The

CES is not a tech show–it’s a time machine. Each booth, keynote, and prototype offers a glimpse of the future. It’s a cacophony of innovation, yet hidden within the noise are the signals that define tomorrow’s consumer behavior, business models, and cultural shifts. For ad executives, the challenge isn’t merely surviving CES; it’s about seizing…CES

Today (Jan. 7), Stagwell Brand Performance Network announced it is partnering with independent audio media agency Ad Results Media (ARM). ARM has executed audio media strategy, creative, planning, and buying for brands like Molson Coors, BetterHelp, ZipRecruiter, and Liquid Death. The strategic collaboration will allow Stagwell’s clients to expand its marketing across the audio creator…Today