Global CMO Marcel Marcondes opened the festival with a BTS look at the brewer’s decade-long marketing transformation.Global CMO Marcel Marcondes opened the festival with a BTS look at the brewer’s decade-long marketing transformation. Read More
How AB InBev Won 183 Cannes Lions in Five Years Read More »
Some adtech platforms are taking shots at their rivals in splashy billboards at Cannes this year.Some adtech platforms are taking shots at their rivals in splashy billboards at Cannes this year. Read More
Cannes Billboard Wars: Adtech Platforms Duke It Out On the Croisette Read More »
Jentic Launches new tool that scores APIs for AI readiness. The company is focused on connecting AI agents to the everyday reality of enterprise APIs. The new API Scoring tool comes as a free command line utility and a browser based interface. Both examine your APIs across six dimensions of readinesJentic Launches new tool that
API scoring tool shows if your API is ready for AI Read More »
Since brands began to pull back their commitment to diversity ads in 2023, publishers throughout the BOMESI network have not been surprised. Many have rebuilt their business models with the knowledge that these ad dollars allocated post-2020 were not going to be there.Since brands began to pull back their commitment to diversity ads in 2023,
Black Publishers Knew the Ad Commitments Wouldn’t Hold. So What? Read More »
Susan Credle, this year’s Cannes Lion of St. Mark winner, addresses industry upheaval and why big ideas are due a comeback.Susan Credle, this year’s Cannes Lion of St. Mark winner, addresses industry upheaval and why big ideas are due a comeback. Read More
Susan Credle Isn’t Worried About the Future of Creativity Read More »
Rock Studios creates a more seamless route to creative partnerships and brand integrations across NBCUniversal’s portfolio.Rock Studios creates a more seamless route to creative partnerships and brand integrations across NBCUniversal’s portfolio. Read More
NBCU Looks to Rock Brand Partnerships With New Unified Creative Offering Read More »
Chief growth officer Seth Dallaire outlines the the big-box retailer’s growth plan.Chief growth officer Seth Dallaire outlines the the big-box retailer’s growth plan. Read More
EXCLUSIVE: Walmart Pulls Sam’s Club Deeper Into Its Ad Business Read More »
Amazon is releasing its AI-powered Sponsored Prompts ads across the open web.Amazon is releasing its AI-powered Sponsored Prompts ads across the open web. Read More
Amazon Pushes Conversational AI Ads Onto the Open Internet Read More »
The real value of Cannes lies far beyond the CroisetteThe real value of Cannes lies far beyond the Croisette Read More
Embracing The Spirit of Cannes Without Actually Being There Read More »
The indie agency is taking on the holdcos with an AI assistant that follows users across workflows and automates execution.The indie agency is taking on the holdcos with an AI assistant that follows users across workflows and automates execution. Read More
Indie Agency Dept Takes Aim at Holdco AI Stacks With Open Orchestration Layer Read More »
