Ciencias de la comunicación

Despite the fact that revenue beat analyst projections, the 12% year-over-year increase represents The Trade Desk’s slowest revenue growth since the Covid-19-era ad downturn in 2020. Despite the fact that revenue beat analyst projections, the 12% year-over-year increase represents The Trade Desk’s slowest revenue growth since the Covid-19-era ad downturn in 2020.  Read More

Ahead of the upfront, Disney ad sales chief Rita Ferro shares her plans to make Super Bowl 2027 memorable.Ahead of the upfront, Disney ad sales chief Rita Ferro shares her plans to make Super Bowl 2027 memorable. Read More

Over six episodes, the CNN original series charts the growth of the United States into the country it is today.Over six episodes, the CNN original series charts the growth of the United States into the country it is today. Read More

The newsletter and podcast, which operates within Penguin Random House, has evolved from content marketing into a standalone brand.The newsletter and podcast, which operates within Penguin Random House, has evolved from content marketing into a standalone brand. Read More

Alan Moss previews Amazon’s upfront pitch, including live sports sponsorships, agentic shopping, and ‘reinventing’ its partnerships.Alan Moss previews Amazon’s upfront pitch, including live sports sponsorships, agentic shopping, and ‘reinventing’ its partnerships. Read More

Just two days after OpenAI launched its self-service ads platform in the U.S., the ChatGPT maker said it will expand its ads pilot to the UK, Japan, South Korea, Brazil, and Mexico markets in the coming weeks. Just two days after OpenAI launched its self-service ads platform in the U.S., the ChatGPT maker said it will

Eileen Kiernan will help the sell-side tech provider ramp up business with advertisers  and agenciesEileen Kiernan will help the sell-side tech provider ramp up business with advertisers  and agencies Read More

The 5-minute spot kicks off the shoe brand’s Tier-1 sponsorship of the tournamentThe 5-minute spot kicks off the shoe brand’s Tier-1 sponsorship of the tournament Read More