Ciencias de la comunicación

Longtime ad exec exits 7 months after Omnicom’s IPG acquisitionLongtime ad exec exits 7 months after Omnicom’s IPG acquisition Read More

This post was created in partnership with Zefr AI may be advancing quickly, but many organizations are still figuring out how to turn its potential into practical business value. During […]This post was created in partnership with Zefr AI may be advancing quickly, but many organizations are still figuring out how to turn its potential

This post was created in partnership with EightPM Key takeaways Brands face intense pressure to keep up with fast-moving cultural trends, but this agility is inherently difficult to plan or […]This post was created in partnership with EightPM Key takeaways Brands face intense pressure to keep up with fast-moving cultural trends, but this agility is

This post was created in partnership with Dstillery   The media environment has never been a static one. Yet with every jolt—such as the emergence of the Internet and social media—advertising […]This post was created in partnership with Dstillery   The media environment has never been a static one. Yet with every jolt—such as the emergence of

This post was created in partnership with Doceree Key takeaways Annual plans, quarterly campaign cycles, and omnichannel strategies make keeping up with the dynamic pace of provider and patient journeys […]This post was created in partnership with Doceree Key takeaways Annual plans, quarterly campaign cycles, and omnichannel strategies make keeping up with the dynamic pace

This post was created in partnership with Adobe Capitalizing on cultural moments is a tried-and-true marketing strategy, but is it possible for brands to create their own moments? During an […]This post was created in partnership with Adobe Capitalizing on cultural moments is a tried-and-true marketing strategy, but is it possible for brands to create

The Grand Prix winners from Cannes Lions’ penultimate day.The Grand Prix winners from Cannes Lions’ penultimate day. Read More

This post was created in partnership with Mirakl Ads Key takeaways The shopper journey has been reshaped, and brands are questioning where retail media fits as AI answer engines increasingly […]This post was created in partnership with Mirakl Ads Key takeaways The shopper journey has been reshaped, and brands are questioning where retail media fits

This post was created in partnership with SMG Artificial intelligence is rewriting the retail playbook, but consumers still need a human touch—and, in many cases, a physical store. During the […]This post was created in partnership with SMG Artificial intelligence is rewriting the retail playbook, but consumers still need a human touch—and, in many cases,

Transforming content into a customer acquisition channel and more insights.Transforming content into a customer acquisition channel and more insights. Read More