Disney Continues Leadership Shifts With Streaming Shakeup
Disney names Adam Smith new DTC boss.Disney names Adam Smith new DTC boss. Read More
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Ciencias de la comunicación
Beyond Hollywood: Atlanta’s New Entertainment Economy
Local media leaders explore how Atlanta is evolving from a production destination into a sustainable creative powerhouse.Local media leaders explore how Atlanta is evolving from a production destination into a sustainable creative powerhouse. Read More
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AI Agents Get a Reality Check: AT&T and Crocs Want Automation but Still Need Humans in the Loop
At Dreamforce, brands dish on unrealistic agentic AI goals—and why the future of AI agents still needs plenty of humans.At Dreamforce, brands dish on unrealistic agentic AI goals—and why the future of AI agents still needs plenty of humans. Read More
3 Ways Starbucks Is Reclaiming Its Brand Magic
The cafe chain’s brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation.The cafe chain’s brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation. Read More
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New York Times Marks 175 Years With a Print Love Letter to Advertising
To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the advertisers. Starting Sept. 18, New […]To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the
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Ads of the Week: 11 Campaigns That Caught Our Eye, From Goodwipes to Zoom
Samsung, Zoom, Verizon, Goodwipes, and more are behind the week’s most notable ads.Samsung, Zoom, Verizon, Goodwipes, and more are behind the week’s most notable ads. Read More
Ads of the Week: 11 Campaigns That Caught Our Eye, From Goodwipes to Zoom Read More »
Retail Roundup: Google’s New AI Tools, and Kroger Grows Ad Revenue
Plus, Lowe’s CMO gets new remit, and Sam’s Club wants to predict what people will buy next.Plus, Lowe’s CMO gets new remit, and Sam’s Club wants to predict what people will buy next. Read More
Retail Roundup: Google’s New AI Tools, and Kroger Grows Ad Revenue Read More »
Zoom and Colin Jost Make the Case for B2B Comedy
The video conferencing software recruited Jost and fellow SNL alumna Kate McKinnon to bring levity to the world of enterprise technology.The video conferencing software recruited Jost and fellow SNL alumna Kate McKinnon to bring levity to the world of enterprise technology. Read More
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How Mike’s Hot Honey Found Sweet Success, Unlocking a Spicy New Category
Mike’s Hot Honey has used word of mouth and creative campaigns to become a cultural force.Mike’s Hot Honey has used word of mouth and creative campaigns to become a cultural force. Read More
How Mike’s Hot Honey Found Sweet Success, Unlocking a Spicy New Category Read More »
How Every Man Jack Is Trying to Redefine Modern Masculinity
The brand’s head of marketing laid out a new approach to finding its audience.The brand’s head of marketing laid out a new approach to finding its audience. Read More
How Every Man Jack Is Trying to Redefine Modern Masculinity Read More »