Ciencias de la comunicación

Brand Placements Fuel Growth in the Ad-Skip Era

This post was created in partnership with EightPM In a world where audiences skip ads, brand product placement is becoming an increasingly important tool, but it needs to be deployed […]This post was created in partnership with EightPM In a world where audiences skip ads, brand product placement is becoming an increasingly important tool, but

Brand Placements Fuel Growth in the Ad-Skip Era Read More »

How Brands Find a Human Touch in a World of Algorithms

This post was created in partnership with Manifest AI is rapidly changing how content is produced and how brands connect with customers. It’s also helping behind the scenes, providing better […]This post was created in partnership with Manifest AI is rapidly changing how content is produced and how brands connect with customers. It’s also helping

How Brands Find a Human Touch in a World of Algorithms Read More »

Google’s Juanjo Duran Talks Streaming and His Keys to Success

This post was created in partnership with Google TV Streaming TV is evolving faster than ever before and keeping pace can be a challenge. Perhaps no company is more prepared […]This post was created in partnership with Google TV Streaming TV is evolving faster than ever before and keeping pace can be a challenge. Perhaps

Google’s Juanjo Duran Talks Streaming and His Keys to Success Read More »

What Marketers Can Do to Improve the Fragmented Patient Journey

This post was created in partnership with PulsePoint AI and digital search are fundamentally changing the patient journey. Before a patient even sees a doctor, they have often encountered a […]This post was created in partnership with PulsePoint AI and digital search are fundamentally changing the patient journey. Before a patient even sees a doctor,

What Marketers Can Do to Improve the Fragmented Patient Journey Read More »

The Power of Founder-Led Brands

This post was created in partnership with SolComms Authentic founder-led brands that are mission-driven and customer-focused have an edge in today’s competitive landscape. That is, if they can stay grounded […]This post was created in partnership with SolComms Authentic founder-led brands that are mission-driven and customer-focused have an edge in today’s competitive landscape. That is,

The Power of Founder-Led Brands Read More »

Entries are Open for ADWEEK Fastest Growing Agencies 2026

ADWEEK Fastest Growing Agencies 2026 is now open for entry.  This ranking recognizes the agencies large and small from all over the world whose industry presence is on the rise.  […]ADWEEK Fastest Growing Agencies 2026 is now open for entry.  This ranking recognizes the agencies large and small from all over the world whose industry

Entries are Open for ADWEEK Fastest Growing Agencies 2026 Read More »

Social Media Week is the Industry’s Most Honest Conversation About Marketing

Social Media Week, returning April 14–16 at New York City’s Metropolitan Pavilion, is where the industry will show up to work through the changing social landscape.Social Media Week, returning April 14–16 at New York City’s Metropolitan Pavilion, is where the industry will show up to work through the changing social landscape. Read More

Social Media Week is the Industry’s Most Honest Conversation About Marketing Read More »

La hegemonía digital de Estados Unidos: política, economía y disputas domésticas sobre el poder tecnológico

Este artículo examina los fundamentos políticos y económicos de la hegemonía digital de Estados Unidos. Mediante análisis documental, entrevistas a especialistas y datos de mercado, estudia cómo la inversión estatal, la desregulación y la concentración corporativa construyeron ese dominio. Los resultados revelan un modelo tecno-industrial hiperconcentrado que genera tensiones internas crecientes. El trabajo contribuye a

La hegemonía digital de Estados Unidos: política, economía y disputas domésticas sobre el poder tecnológico Read More »