Ciencias de la comunicación

ADWEEK Agencies Advantage: Upskilling Is Imperative As Industry Sheds Thousands of Jobs

November’s upheaval leaves agencies on shaky ground to close out the year, giving talent an urgent mandate to skill-upNovember’s upheaval leaves agencies on shaky ground to close out the year, giving talent an urgent mandate to skill-up Read More

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Napster’s AI Reboot Aims to Transform Paint Buying

The new Napster has teamed with Comex (PPG) Group, the second largest paint manufacturer and distributor in North America, to revamp the way customers buy paint with the introduction of an AI companion named “Sofia” to its websites and brick-and-mortar stores.The new Napster has teamed with Comex (PPG) Group, the second largest paint manufacturer and

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Pasados imperfectos: quiénes y cómo narran el pasado latinoamericano en plataformas de Video on Demand

A partir de un enfoque que combina el análisis textual y el análisis documental de las industrias de medios, este texto examina el papel de la expansión de las plataformas de SVOD en la construcción de relatos sobre el pasado en Latinoamérica, a través de ejemplos colombianos y mexicanos. Argumentamos que con la irrupción de

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The Netflix–WBD Sale Means Fewer Seats for Black Creatives and Culture

What does the world’s most powerful streamer combined with the most storied studio mean for Black creatives, Black culture, and Black economic power inside Hollywood?What does the world’s most powerful streamer combined with the most storied studio mean for Black creatives, Black culture, and Black economic power inside Hollywood? Read More

The Netflix–WBD Sale Means Fewer Seats for Black Creatives and Culture Read More »