ADWEEK Commerce Advantage: Amazon and Walmart at the Top, While the Rest Battle for Scraps
The bigger are getting bigger in advertising and technology.The bigger are getting bigger in advertising and technology. Read More
Ciencias de la comunicación
The X’s and O’s of Advertising During the Big Game
Industry leaders talk about why the Super Bowl is still the ultimate advertising stage, even though strategies are changing.Industry leaders talk about why the Super Bowl is still the ultimate advertising stage, even though strategies are changing. Read More
The X’s and O’s of Advertising During the Big Game Read More »
Exclusive: Beehiiv Taps Former Calendly Exec as Its First CMO
Darren Chait, who built and sold Hugo to Calendly, joins the newsletter platform as it eyes $50M in revenue and a broader identity.Darren Chait, who built and sold Hugo to Calendly, joins the newsletter platform as it eyes $50M in revenue and a broader identity. Read More
Exclusive: Beehiiv Taps Former Calendly Exec as Its First CMO Read More »
The Security Playbook Every Journalist Should Know
As journalists confront increasing threats — from commercial spyware to subpoenas, raids, and device seizures by law enforcement — the question is no longer whether they should take digital security seriously, but how prepared they should be when these situations arise. The FBI’s January raid on the home of Washington Post reporter Hannah Natanson —
The Security Playbook Every Journalist Should Know Read More »
Everything You Know About News Advertising Is Wrong
The case for increasing investments in news advertising to grow your business.The case for increasing investments in news advertising to grow your business. Read More
Everything You Know About News Advertising Is Wrong Read More »
Week of Feb. 23 Evening News Ratings: World News Tonight Is No. 1 Across the Board
WNT reclaimed the demo lead by way of 39,000 additional viewers.WNT reclaimed the demo lead by way of 39,000 additional viewers. Read More
Week of Feb. 23 Evening News Ratings: World News Tonight Is No. 1 Across the Board Read More »
EXCLUSIVE: WPP Elevates Nancy Hall to CEO of WPP Media U.S.
Hall’s promotion arrives a week after WPP announced a substantial reorg designed to recover steep financial losses.Hall’s promotion arrives a week after WPP announced a substantial reorg designed to recover steep financial losses. Read More
EXCLUSIVE: WPP Elevates Nancy Hall to CEO of WPP Media U.S. Read More »
OffBall and Togethxr Team Up on a New Playbook for Sports Media
The partnership reflects a new model for lean sports media—one where shared resources beat raising capital.The partnership reflects a new model for lean sports media—one where shared resources beat raising capital. Read More
OffBall and Togethxr Team Up on a New Playbook for Sports Media Read More »
Week of Feb. 23 Morning News Ratings: Today Keeps Lead for 6 Weeks
GMA was the only morning show with week-to-week gains in both measured categories.GMA was the only morning show with week-to-week gains in both measured categories. Read More
Week of Feb. 23 Morning News Ratings: Today Keeps Lead for 6 Weeks Read More »
Manifest Hires BarkleyOKRP Veteran to Lead Client Division
Manifest hired its first post-merger chief client officer to unify client leadership across the newly integrated content strategy and data-performance agency.Manifest hired its first post-merger chief client officer to unify client leadership across the newly integrated content strategy and data-performance agency. Read More
Manifest Hires BarkleyOKRP Veteran to Lead Client Division Read More »