Ciencias de la comunicación

A jury on Thursday found that TV measurement firm EDO — which was co-founded by actor Ed Norton — liable for breaching its contract with iSpot, both companies confirmed, awarding iSpot $18.3 million in damages. ISpot was seeking up to $47 million. A jury on Thursday found that TV measurement firm EDO — which was co-founded […]

Sección: Editorial Palabras clave: Editorial Como suele ocurrir con otros campos del saber interdisciplinarios, los estudios en comunicación conjugan una serie de modelos teóricos y técnicas de investigación para enfrentarse a su objeto de estudio, lo que les permite mantener un cuestionamiento constante de sus propias bases disciplinarias, o, incluso, si conviene tenerlas (Waisbord, 2019).

Gap makes a push into entertainment, hiring Pam Kaufman as its first chief entertainment officer.Gap makes a push into entertainment, hiring Pam Kaufman as its first chief entertainment officer. Read More

The brand will run a social campaign around the game instead.The brand will run a social campaign around the game instead. Read More

Introduction: Social media platforms play a crucial role in crisis and emergency communication by institutions and traditional media. However, evidence suggests that the use of social media for such purposes remains inconsistent and lacks standardization and institutionalization. Methodology: We present a social media protocol for emergency situations, developed from a decade of research experience by

What’s under Bud’s bucket?What’s under Bud’s bucket? Read More

Patel started at Higgsfield this week, as the startup makes a push to deepen its relationships with agencies and brandsPatel started at Higgsfield this week, as the startup makes a push to deepen its relationships with agencies and brands Read More

The sportswear giant is sitting this one out following a buzzy 2025 comeback.The sportswear giant is sitting this one out following a buzzy 2025 comeback. Read More

The new technology vastly expands the scope of gambling. Publishers say the appeal is the data.The new technology vastly expands the scope of gambling. Publishers say the appeal is the data. Read More

ADWEEK is putting out a call to nominate yourself or a colleague for one of our various 2026 awards juries. You can complete the form below or access it here.  […]ADWEEK is putting out a call to nominate yourself or a colleague for one of our various 2026 awards juries. You can complete the form