Ciencias de la comunicación

The U.K. unicorn has been valued at $1.3 billion.The U.K. unicorn has been valued at $1.3 billion. Read More

Adobe says Black Friday sales jumped 9.1%, outpacing expectations.Adobe says Black Friday sales jumped 9.1%, outpacing expectations. Read More

The first woman to lead the 95-year-old business publisher is departing after less than two years in the role.The first woman to lead the 95-year-old business publisher is departing after less than two years in the role. Read More

Omnicom has closed its acquisition of IPG, and amid the C-suite reshuffling inevitable in a deal this large, several big leadership shakeups have taken place on the creative side. Tyler […]Omnicom has closed its acquisition of IPG, and amid the C-suite reshuffling inevitable in a deal this large, several big leadership shakeups have taken place

John Halley has served as Paramount’s ad sales leader since 2022.John Halley has served as Paramount’s ad sales leader since 2022. Read More

ADWEEK looks back on famous work from DDB, FCB, and MullenLowe as Omnicom sunsets the agenciesADWEEK looks back on famous work from DDB, FCB, and MullenLowe as Omnicom sunsets the agencies Read More

The newly merged holding company is expected to tighten its grip on principal media trading—potentially reshaping the flow of billions in ad dollarsThe newly merged holding company is expected to tighten its grip on principal media trading—potentially reshaping the flow of billions in ad dollars Read More

A detailed look at the key figures from Omnicom and IPG’s blockbuster dealA detailed look at the key figures from Omnicom and IPG’s blockbuster deal Read More

Since Omnicom announced its intent to acquire Interpublic Group (IPG) in December of last year, industry onlookers have speculated what the new company will look like. Among the key questions: […]Since Omnicom announced its intent to acquire Interpublic Group (IPG) in December of last year, industry onlookers have speculated what the new company will look