At its annual UnBoxed event, the retail giant unveiled new AI ad tools and a centralized hub called Campaign ManagerAt its annual UnBoxed event, the retail giant unveiled new AI ad tools and a centralized hub called Campaign Manager Read More
Amazon’s Ads Agent Is Here, Alongside a New Ads Interface Read More »
Amazon is making it easier for advertisers to play around in its massive database of consumer data. The ecommerce giant today announced Ads Agent, a new generative AI-powered chatbot within […]Amazon is making it easier for advertisers to play around in its massive database of consumer data. The ecommerce giant today announced Ads Agent, a
Amazon’s New Ads Agent Makes Its Marketing Cloud More Accessible Read More »
Enterprise software is undergoing a structural transformation as artificial intelligence becomesEnterprise software is undergoing a structural transformation as artificial intelligence becomes Read More
Box CEO Aaron Levie states AI is changing SaaS landscape Read More »
The product underscores how publishers are turning to utility-oriented apps to diversify their reach amid traffic disruptions.The product underscores how publishers are turning to utility-oriented apps to diversify their reach amid traffic disruptions. Read More
Delish Launches Recipe App Ahead of Holiday Season Read More »
Monster Energy signed a landmark three-year deal with X Games.Monster Energy signed a landmark three-year deal with X Games. Read More
X Games Gets a Monster Boost With Historic Sponsorship Deal Read More »
Amazon enlisted Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign.Amazon enlisted Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign. Read More
Amazon Casts Benedict Cumberbatch to Turn Absurd Reviews into Theater Read More »
WBD has hung a ‘for-sale’ sign, and potential buyers are circling.WBD has hung a ‘for-sale’ sign, and potential buyers are circling. Read More
Warner Bros. Discovery’s M&A Madness Read More »
The holding company forwent a call with investors ahead of its acquisition by Omnicom, expected to close this monthThe holding company forwent a call with investors ahead of its acquisition by Omnicom, expected to close this month Read More
IPG Revenues Drop in Last Earnings Report as a Public Company Read More »
The deal is expected to close in January.The deal is expected to close in January. Read More
Life360 Acquires Nativo for $120 Million to Expand Its Advertising Ambitions Read More »
“Do not punish your team for suggesting doors that would violate existing doors. Look for opportunities to be collaborative and creative.” This simple advice from podcaster Jonathan Fields, which he […]“Do not punish your team for suggesting doors that would violate existing doors. Look for opportunities to be collaborative and creative.” This simple advice from
Brandweek Threw the Doors Open—and Marketers Stepped Through Read More »
