Ciencias de la comunicación

Meta Unveils AI Agents to Automate Ads for Brands and Shoppers

Ahead of Advertising Week, Meta launches AI-powered sales and marketing assistants that move closer to Mark Zuckerberg’s vision of end-to-end ad automation.Ahead of Advertising Week, Meta launches AI-powered sales and marketing assistants that move closer to Mark Zuckerberg’s vision of end-to-end ad automation. Read More

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Publicis Taps Deepti Velury to Lead Production, Debuts ‘Leona’ AI Engine

As AI reshapes the production business, Publicis Groupe is putting it at the center. The holding company told ADWEEK it has appointed Deepti Velury as global CEO of production, a […]As AI reshapes the production business, Publicis Groupe is putting it at the center. The holding company told ADWEEK it has appointed Deepti Velury as

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Podcast Ad Spend to Surpass $3 Billion in 2025, IAB Projects

At the trade group’s annual Upfront, industry leaders highlighted measurement, multicultural audiences and mid-tier shows as key growth drivers.At the trade group’s annual Upfront, industry leaders highlighted measurement, multicultural audiences and mid-tier shows as key growth drivers. Read More

Podcast Ad Spend to Surpass $3 Billion in 2025, IAB Projects Read More »

With American Eagle Assist, Travis Kelce’s Tru Kolors Goes Long for Fashion Fame

Following its buzzy partnership with American Eagle, Travis Kelce wants to make his fashion brand Tru Kolors a household name.Following its buzzy partnership with American Eagle, Travis Kelce wants to make his fashion brand Tru Kolors a household name. Read More

With American Eagle Assist, Travis Kelce’s Tru Kolors Goes Long for Fashion Fame Read More »