When Havas and Horizon Media launched Horizon Global on Monday, an independent joint venture between the two rival agency groups, it was a sign of the times. The tie-up underscores […]When Havas and Horizon Media launched Horizon Global on Monday, an independent joint venture between the two rival agency groups, it was a sign of […]
Horizon Global Has Big Ambitions, But a Lot of Catching Up To Do Read More »
Netflix and Target’s Stranger Things collab features in-store experiences and more than 150 items.Netflix and Target’s Stranger Things collab features in-store experiences and more than 150 items. Read More
Netflix and Stranger Things Are Turning Target Stores Upside Down Read More »
Plus, driving results in a private equity-backed world of consumer goods.Plus, driving results in a private equity-backed world of consumer goods. Read More
Suave Brands’ Noah Knoblauch on Rebuilding Legacy CPG for a Digital Future Read More »
Balancing authenticity with disruption in a shifting marketplace.Balancing authenticity with disruption in a shifting marketplace. Read More
How Non-Alcoholic Brews Are Remaking Beer Culture With Lagunitas Read More »
FanDuel becomes the official odds provider for Prime Video’s NBA and WNBA coverage in multi-year deal.FanDuel becomes the official odds provider for Prime Video’s NBA and WNBA coverage in multi-year deal. Read More
Amazon Bets on FanDuel as First Big Sponsor for NBA and WNBA Read More »
Weinberg will also oversee Nielsen’s content, social, web, and events teams.Weinberg will also oversee Nielsen’s content, social, web, and events teams. Read More
Nielsen Adds Sacha Weinberg as Head of Global Brand Marketing Read More »
Interpublic Group (IPG) has been named global creative, production, and media partner for Bayer’s Consumer Health division, leading marketing for brands including Aspirin, Claritin, and Alka-Seltzer, the companies told ADWEEK. […]Interpublic Group (IPG) has been named global creative, production, and media partner for Bayer’s Consumer Health division, leading marketing for brands including Aspirin, Claritin, and
IPG Wins Bayer’s $720M Global Consumer Health Account Read More »
MAI, a startup building AI agents that run performance marketing for small- and mid-sized businesses, has raised a $25 million seed round.MAI, a startup building AI agents that run performance marketing for small- and mid-sized businesses, has raised a $25 million seed round. Read More
See the Pitch Deck an AI Startup Used to Raise $25M, Led by Kleiner Perkins Read More »
Attendees explore cloud data, AI integration, and application development at the BUILD dev conferAttendees explore cloud data, AI integration, and application development at the BUILD dev confer Read More
BUILD dev conference for AI and Apps Read More »
The financial news publisher is rolling out neon-green ads to target Gen Z with tongue-in-cheek taglines, such as “Make sure your kids are nepo babies” The financial news publisher is rolling out neon-green ads to target Gen Z with tongue-in-cheek taglines, such as “Make sure your kids are nepo babies” Read More
