CEO Jeff Green admits the DSP is edging into sell-side territory, but says it’s for the benefit of all players in the adtech ecosystemCEO Jeff Green admits the DSP is edging into sell-side territory, but says it’s for the benefit of all players in the adtech ecosystem Read More
The Trade Desk Execs Share New Details About How Sell-Side Solution OpenAds Will Work Read More »
RPA CEO Pete Imwalle is stepping down after 32 years, with chief media officer Jim Helberg stepping into the top role.RPA CEO Pete Imwalle is stepping down after 32 years, with chief media officer Jim Helberg stepping into the top role. Read More
RPA CEO Pete Imwalle Steps Down After 32 Years; Jim Helberg Named Successor Read More »
ABC News, CBS News, CNN, Fox News Media, and NBC News are among the companies taking a stand.ABC News, CBS News, CNN, Fox News Media, and NBC News are among the companies taking a stand. Read More
News Networks Issue Joint Statement Against Pentagon’s New Press Access Requirements Read More »
The retailer is the latest ecommerce player to announce a deal with OpenAI.The retailer is the latest ecommerce player to announce a deal with OpenAI. Read More
Shoppers Will Soon Be Able to Buy Walmart Products on ChatGPT Read More »
After rumors circulated earlier this year, Spotify podcasts arrive on Netflix in 2026.After rumors circulated earlier this year, Spotify podcasts arrive on Netflix in 2026. Read More
Spotify Podcasts Are Officially Coming to Netflix Read More »
Apple TV ditched the plus. Here’s how it can avoid that becoming a minus.Apple TV ditched the plus. Here’s how it can avoid that becoming a minus. Read More
CEO says 73% of Publicis’ operating model is now ‘AI-powered.’CEO says 73% of Publicis’ operating model is now ‘AI-powered.’ Read More
Arthur Sadoun Says AI Shift Doesn’t Need to be Ad Industry’s ‘Kodak Moment’ Read More »
From condoms to Costco, the two generations marketers are obsessed with have diverging opinions on which brands they trust most.From condoms to Costco, the two generations marketers are obsessed with have diverging opinions on which brands they trust most. Read More
The Gen Z-Millennial Brand Divide Read More »
The One Show is launching a new competition to give independent agencies a dedicated stage to compete globally, aiming to level the playing field against holding company networks.The One Show is launching a new competition to give independent agencies a dedicated stage to compete globally, aiming to level the playing field against holding company networks. Read
The One Show Launches Indies Discipline to Spotlight Independent Agencies Read More »
The Netherlands-based company was just acquired by investment firm Prosus.The Netherlands-based company was just acquired by investment firm Prosus. Read More
Topsort Wins Retail Media Business for Food Delivery Platform Just Eat Takeaway.com Read More »
