Boundary-pushing campaigns are only as good as their media plans.Boundary-pushing campaigns are only as good as their media plans. Read More
2025 Media Plan of the Year Awards: The Big Ideas With Winning Strategies Read More »
Analyzing the measurement drama between Nielsen and its competitorsAnalyzing the measurement drama between Nielsen and its competitors Read More
The Measurement Wars: Nielsen vs. Everybody Read More »
The president’s support resulted in the brand’s biggest daily gain since 2000.The president’s support resulted in the brand’s biggest daily gain since 2000. Read More
American Eagle Stock Hits 25-Year High After Trump Endorses Sydney Sweeney Ad Read More »
Chief operating officers typically oversee the day-to-day operations of a business, and they are responsible for creating processes and ways of working that lead to efficiencies and support growth. But […]Chief operating officers typically oversee the day-to-day operations of a business, and they are responsible for creating processes and ways of working that lead to
OMD’s New COO Is Rethinking the Role for a Changing Ad World Read More »
As part of a broader Microsoft initiative to expand access to in-demand tech training, Xbox has pAs part of a broader Microsoft initiative to expand access to in-demand tech training, Xbox has p Read More
New Xbox certificates and courses on Coursera Read More »
Beyoncé and Levi’s first teamed up to recreate some of its iconic advertising campaigns a year ago and now the fourth and final instalment is out. Beyoncé and Levi’s first teamed up to recreate some of its iconic advertising campaigns a year ago and now the fourth and final instalment is out. Read More
Beyoncé Rides Off On a Motorcycle in Final Levi’s Ad Read More »
Nearly 8 in 10 companies are committed to incorporating AI into their daily operations.Nearly 8 in 10 companies are committed to incorporating AI into their daily operations. Read More
Marketers Are Serious and Excited About Adopting AI—But Also Stressed Read More »
He’s going to work as communications and media director for the Kentucky High School Athletic Association.He’s going to work as communications and media director for the Kentucky High School Athletic Association. Read More
Lexington Sports Anchor Leaving Local TV After 27 Years Read More »
The jury reached the verdict in the Nielsen and HyphaMetrics case on Friday.The jury reached the verdict in the Nielsen and HyphaMetrics case on Friday. Read More
Nielsen Competitor HyphaMetrics Not Guilty in Patent Infringement Case Read More »
Heyn was Miss Green Bay Area in 2023.Heyn was Miss Green Bay Area in 2023. Read More
Brooklyn Heyn Gets First Local TV Job at Wisconsin Station Read More »
