Ciencias de la comunicación

Chirey SUV: Un vistazo a su oferta para la familia

Con Chirey SUV, la movilidad familiar evoluciona. Seguridad, espacio y tecnología es lo que buscan hoy los hogares mexicanos al elegir un SUV. En México, la decisión de compra de un vehículo familiar atraviesa una transformación profunda. De acuerdo con datos del INEGI, los SUV han llegado a una cifra histórica, pues ya representan más […]

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OpenAI Opens ChatGPT Ads to Self-Service Platform

OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement tools, and bidding options.OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement tools, and bidding options. Read More

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5 Things CEO-Ready CMOs Know That Others Don’t

This is the first in a three-part series on what separates CMOs who advance from those who stall. Next week: the ROI question marketers keep fumbling, and what they must […]This is the first in a three-part series on what separates CMOs who advance from those who stall. Next week: the ROI question marketers keep

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The Trust Equation Health Marketers Must Solve

This post was created in partnership with Doceree Key Takeaways From the success of GLP-1 marketing to the viral campaign encouraging men to get a prostate screening, health marketing done […]This post was created in partnership with Doceree Key Takeaways From the success of GLP-1 marketing to the viral campaign encouraging men to get a

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Using Agentic AI to Connect Across the Funnel

This post was created in partnership with Mutinex Key takeaways AI has moved from abstract promise to daily marketing work, but brands are still sorting out where it creates business […]This post was created in partnership with Mutinex Key takeaways AI has moved from abstract promise to daily marketing work, but brands are still sorting

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Maintaining Brand Safety and Integrity in the AI Slop Era

This post was created in partnership with Silverpush Algorithms are flooding feeds with AI slop. What’s a brand that’s spending money and time to capture attention to do? During an […]This post was created in partnership with Silverpush Algorithms are flooding feeds with AI slop. What’s a brand that’s spending money and time to capture

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