NBC’s campaign and activation celebrates the first-ever American Express NBA Tip-Off triple-header.NBC’s campaign and activation celebrates the first-ever American Express NBA Tip-Off triple-header. Read More
NBC Sports Turns NBA Athletes Into Comic Book Heroes for a Super Second Season Read More »
This post was created in partnership with Viant An ad can reach the right screen and still miss the person watching it. So, how can marketers tell which ads earn […]This post was created in partnership with Viant An ad can reach the right screen and still miss the person watching it. So, how can
When CTV Delivers an Ad, Who’s Actually Watching? Read More »
UNICA de Technogym: Diseño que transforma el gimnasio en casa. Hay objetos que logran cambiar la manera en que entendemos un espacio. UNICA, de Technogym, es uno de ellos. Diseñada en 1986 por Nerio Alessandri, fundador de la compañía, esta pieza convirtió el entrenamiento en casa en una experiencia que… El post UNICA de Technogym:
UNICA de Technogym: Diseño que transforma el gimnasio en casa Read More »
Former CEO and CCO joined via Omnicom’s acquisition of IPG.Former CEO and CCO joined via Omnicom’s acquisition of IPG. Read More
Emma Armstrong and Michael Aimette to Depart BBDO NY Read More »
A decade after its blockbuster IPO, The Trade Desk has gone from adtech darling to embattled independent DSP, facing slowing growth, partner defections and a 91% stock slide as it bets its next chapter on AI.A decade after its blockbuster IPO, The Trade Desk has gone from adtech darling to embattled independent DSP, facing slowing
The Trade Desk’s 10 Years on Wall Street: Booms, Busts, and the Battle for What’s Next Read More »
The former Pandora executive, whose tenure coincided with a paradigm shift in digital media, will be replaced on an interim basis by board member Mike Perlis.The former Pandora executive, whose tenure coincided with a paradigm shift in digital media, will be replaced on an interim basis by board member Mike Perlis. Read More
Condé Nast CEO Roger Lynch Departs for Mattel Read More »
The combined agency is pitching fandom expertise to brands well beyond entertainment and gaming.The combined agency is pitching fandom expertise to brands well beyond entertainment and gaming. Read More
Shamrock Takes Majority Stake In Saylor, Merging It With Gaming Agency Mutiny Read More »
DoorDash revealed new agentic shopping features for both companies and individualsDoorDash revealed new agentic shopping features for both companies and individuals Read More
You Can Order DoorDash Through Texts and Slack Messages Now Read More »
Audemars Piguet lleva la alta relojería al mundo virtual con The House of Wonders. ¿Y si en lugar de observar un reloj pudiéramos entrar dentro de su mundo? Esa es la premisa de The House of Wonders, la nueva experiencia de realidad virtual creada por Audemars Piguet junto a Dreamscape… El post Audemars Piguet lleva
Audemars Piguet lleva la alta relojería al mundo virtual con The House of Wonders Read More »
Ford Racing celebra 125 años de historia. Al escuchar la palabra “sorteo”, lo primero que suele venir a la mente es un concurso o algún tipo de apuesta. Desde esa perspectiva, la visión que Henry Ford tuvo hace 125 años también fue una apuesta, aunque muy distinta de las que… El post Ford Racing celebra
Ford Racing celebra 125 años de historia Read More »
