Ciencias de la comunicación

Apple is touting the filmmaking capabilities of its iPhone 16 Pro with “Capture,” a short film that debuted Monday. Aoife McArdle directed “Capture,” which salutes classic cinematic tropes with real stunts and effects, demonstrating the iPhone 16 Pro’s ability to shoot Hollywood-quality video due to features like its 4K video resolution, 120-frame-per-second rate, and the…Apple […]

Creators make it look like cranking out content is a breeze with slick posts for social media. But the reality is that creating content requires expensive high-end equipment like cameras and a significant amount of time editing and brainstorming new ideas. And creators are hungry for brand deals that offset some of the costs. In…Creators

It wouldn’t be a proper Halloween without a nightmare-inducing clown, and Six Flags obliges with just such a creature that terrorizes young housemates and then backseat drives them to a theme park outing. The 5-minute film, a narrative first for the brand from creative agency TMA, leans heavily into the horror genre, adding a tension-busting,…It

With Election Day getting closer and closer, both presidential campaigns are stepping up their media game. Here’s TVNewser’s round-up of where you can expect to see former President Donald Trump and his running mate J.D. Vance sitting for interviews this week. (All times ET.) Monday, Oct. 7 Trump will make a pre-recorded appearance on The…With

The top marketing executive at Sesame Workshop, Samantha Maltin, is waving goodbye to Big Bird, Cookie Monster, and Elmo, according to reports. Business Insider reported Friday that Maltin–who has been executive vice president and chief marketing and brand officer at the global nonprofit behind Sesame Street since 2019–is leaving for a new role at St….The

Two general managers are retiring from Gray Media. Laura Long is retiring as the general manager of KNOE in Monroe, Louisiana effective October 4, 2024. In Sherman, Texas, Rick Dean will retire as the general manager of KXII effective December 31, 2024. Long began her television career 35 years ago in Monroe, after earning a…Two

Ron DeSantis’s administration is threatening Tampa NBC affiliate WFLA with legal action for airing an abortion rights campaign ad. The ad features a woman named Caroline who needed an abortion and cancer treatments after a brain tumor diagnosis in 2022, which would be illegal because of Florida’s six-week abortion ban. Orlando Sentinel investigative journalist Jason…Ron

After more than three decades, Jon Steinlauf is exiting Warner Bros. Discovery. Bruce Campbell, the company’s chief revenue and strategy officer, made the announcement Friday in a note to staff, saying it was the ad sales chief’s choice to leave. (ADWEEK) No replacement was named; the company said it would perform a search to find…After