Ciencias de la comunicación

Heineken Is Recruiting the Next Owner of a Rural Irish Pub, With One Stipulation

On Achill Island, off Ireland’s rugged west coast, there’s a pub called McLoughlin’s Bar that’s been in the family for four generations and part of the community for 155 years. The current owner, Joseph “Josie” McLoughlin, was born upstairs in the pub and has worked behind the bar for 43 years. Now McLoughlin is about…On […]

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PureWow Taps Into the Booming TikTok Shop Trend With Live-Shopping Channel

The lifestyle media brand PureWow is introducing a live-shopping series next month on TikTok Live, called WowShoppes, whose launch marks one of the first meaningful attempts from a publisher to capitalize on the growing social commerce space since the debut of TikTok Shop. The venture is one of several new initiatives PureWow has planned to…The

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Big 12 Conference Rebrand Follows College Sports Reinvention

The Big 12 Conference spent the last several years rebranding itself, but a combination of campaigns, championships, and cultural shifts made it official. Big 12 Commissioner Brett Yormark took his job in August 2022, a little more than a year after the Supreme Court allowed athletes to benefit from name, image, and likeness rights deals,…The

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How Telemundo’s New Late-Night Sports Show Is Building Up to the World Cup

Even though the FIFA World Cup 2026 is more than a year away, Telemundo is getting a head start with the debut of a new late-night talk sports show that has an emphasis on soccer. On March 10, Telemundo premiered El Pelotazo, which airs live seven days a week and is hosted by Veronica Rodriguez,…Even

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Laura Jones Promoted to Global CEO at BAV Group

VML’s BAV Group, a specialty practice focused on data-driven branding, promoted Laura Jones to global CEO. She was previously chief strategy officer (CSO). Jones has been with BAV Group for nearly 10 years, assuming the CSO role in December 2020 and serving as the unit’s commercial and strategic head. Prior to that, she worked in…VML’s

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Thursday, March 13 Evening Cable News Ratings: Abby Phillip’s Star Continues to Shine Brightly in the Demo

CNN may have found its hit roundtable show as NewsNight with Abby Phillip continues to shine for the network. The 10 p.m. newscast repeated as CNN’s most-watched show in the Adults 25-54 demo and finished second place in total viewers. The success of the format has seen CNN experimenting Saturday morning shows also hosted by…CNN

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Read Madwell CEO Chris Sojka’s Statement About the Agency’s Financial Status

Independent creative agency Madwell, which employs over 100 staffers in New York and Denver, is facing mounting pressure as employees report delayed paychecks, missed vendor payments, a culture of fear akin to “a dictatorship,” and increasingly aggressive messages from leadership in response to voicing their concerns. CEO Chris Sojka has attributed ongoing financial struggles to…Independent

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Donald Trump Calls CNN and MSNBC ‘Illegal’ During DOJ Speech

President Donald Trump referred to CNN and MSNBC “illegal” during a speech at the Department of Justice on Friday. It marked the latest escalation in his language about the news media and those two networks in particular since he returned to the Oval Office in January. In his remarks, Trump referred to MSNBC as MSDNC–an…President

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As Consumers Ditch Tesla, Rivian Targets the EV-Curious at SXSW

Walking around Austin, Texas, during South by Southwest this year, Rivian was nearly omnipresent. That’s due to a two-year headlining sponsorship deal that Rivian inked with SXSW in December. The singular headline sponsor is a new model for SXSW, which has tiers of sponsorships for brands to choose from, and generally has several in the…Walking

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Here’s the Roundup for the Week Ending March 14

Happy Friday to all who celebrate. In this week’s edition of stories we didn’t write up for one reason or another, we see a local anchor gets memorialized in a painting and Federal Communications Commission commissioner Anna Gomez “expressed deep frustrations” with the FCC and the Trump administration’s policy towards broadcasters and media companies. FCC:…Happy

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