Introducción: TikTok se ha convertido en un importante canal para la difusión de mensajes en formato vídeo dirigidos a las audiencias más jóvenes. El principal objetivo de esta investigación se centra en el análisis de la construcción del mensaje político que tanto Podemos como el Partido Popular han hecho de la plataforma TikTok en torno […]
El artículo analiza la representación periodística de los protagonistas en el conflicto peruano de Las Bambas; es un estudio de caso, de diseño integrado, que combina la observación de las agendas y de los frames con el análisis de las redes que se atribuyen a actores y actantes. Se encontró que la confrontación es por
The first season of the reality television series The Offseason will premiere on X (formerly Twitter) on Oct. 18, a decision that coproducer Alexis Ohanian attributed to the greater creative control the platform offered compared to traditional streamers. Speaking on-stage at ADWEEK’s Brandweek event in Phoenix, Ariz., Ohanian shared the rationale that led him and…The
Here’s Why Alexis Ohanian Chose X to Stream His New Reality Series The Offseason Read More »
It’s the end of the 2023-2024 TV season as we knew it, and you’d better believe that David Muir is feeling fine. With the week of September 16 in the history books, the World News Tonight host and the rest of the ABC News team can celebrate their own Triple Crown: another week, quarter, and…It’s
Here Are the Evening News Ratings for the 2023-2024 TV Season Read More »
When socializing with friends, many of us typically think of going to a bar or club. However, there’s a new option now thanks to Remedy Place, a unique social wellness club that has reimagined the concept of social self-care, life balance, and holistic community. Dr. Jonathan Leary is the founder and CEO of Remedy Place,…When
Remedy Place: Where Self-Care Meets Social Connection Read More »
Oh, what a beautiful mornin’ for Good Morning America. ABC News’ flagship morning news program wrapped up the 2023-2024 season with a first place finish among total viewers–the 12th straight season that its perched at the top of the roost. But GMA had to cede the advertiser-treasured Adults 25-54 demo to Today as the NBC…Oh,
Here Are the Morning News Ratings for the 2023-2024 TV Season Read More »
Green Goblin and Spider-Man. The Montagues and the Capulets. The CEO and their top marketer. Peaceful coexistence might seem like a pipe dream, but at least there’s a viable path forward for C-suite execs. Speaking at ADWEEK’s annual Brandweek conference in Phoenix, Ariz. on Tuesday, Nespresso’s North America CEO Alfonso Gonzalez Loeschen and vp of…Green
Nespresso NA’s CEO and Top Marketer Reveal the Keys to Their Powerful Relationship Read More »
Introducción: En la sociedad actual se observa una marcada tendencia a comunicar ideas de forma agresiva, provocando una comunicación de tensión y crispación, que conllevan a la generalización de situaciones de violencia psicológica y física. Estas actuaciones pueden ser debidas en multitud de ocasiones a la falta de educación en la comunicación asertiva, tanto en
