Ciencias de la comunicación

We are approaching a too-close-to-call point in determining the top morning news show. ABC News’ Good Morning America narrowed the gap separating it from NBC News’ Today–the reigning No. 1–to just 6,000 total viewers for the week of Feb. 3. The rubber-band nature of this ratings shift may not favor Today, which installed its new…We […]

Streaming platforms are quietly redefining what “ad-free” really means. Even if you’re paying for an ad-free experience, companies like Disney+ and Netflix are reshaping that definition–especially regarding live programming. The shift is particularly noticeable as Disney+ integrates more live sports, 24/7 channels, and programming from ESPN+ into its offerings, all of which traditionally include ad…Streaming

Yeezy.com, Ye’s ecommerce website powered by Shopify, has been taken offline after the disgraced rapper reportedly swapped out his entire inventory for one item on Feb. 10: a white T-shirt emblazoned with a swastika, the symbol popularized by Nazis and still used by antisemitic and far-right extremist groups. The move comes after Ye ran a…Yeezy.com,

Duolingo has killed off its unhinged green owl mascot, Duo. The brand confirmed his unexpected demise on social, stating: “Authorities are currently investigating his cause of death and we are cooperating fully. We’re aware he had many enemies, but we kindly ask that you refrain from sharing why you hate him in the comments.” On…Duolingo

The travel industry is in constant motion–literally and figuratively. Today’s consumers crave both high-tech convenience and high-touch human connection, blending personalization with seamless experiences. Mark Weinstein, CMO of Hilton, understands this intersection better than anyone. He joins The Speed of Culture podcast’s Matt Britton to share insights on crafting the perfect digital-first booking journey to…The

The Super Bowl is the one occasion each year when people eagerly anticipate the commercials, curious about the featured personalities and which brands showcase the greatest creativity. This year, most brands relied on well-known celebrities familiar to many households, such as Martha Stewart for Uber Eats, Billy Crystal and Meg Ryan for Hellmann’s, and even…The

The list of famous white men who appeared in ads during Super Bowl 59 is long. It includes Glen Powell, Adam Devine, Harrison Ford, Chris Pratt, Chris Hemsworth, Post Malone, Shane Gillis, Matt Damon, David Beckham, Pete Davidson, Gordon Ramsay, and Barry Keoghan. Tom Brady, Payton Manning, and Matthew McConaughey all appeared in more than…The

ABC News Live’s flagship newscast, ABC News Live Prime with Linsey Davis, celebrated its fifth anniversary on Monday. And network staff had an in-office celebration to mark the occasion, including remarks from senior executives, a sizzle reel, and the debut of a new studio at ABC’s offices at 7 Hudson Square where several of the…ABC

Welcome to this episode of the Marketing Vanguard podcast. Today, host Jenny Rooney speaks with Maggie Schmerin, chief advertising officer at United Airlines, who brings eight years of experience at the airline and a background in PR and digital communications from Edelman. In this candid conversation, Maggie discusses United’s marketing transformation, the complexities of airline…Welcome

Ellen Leyva is retiring from Los Angeles ABC owned station KABC after 29 years. “Yes, it is bittersweet for me indeed. You would think this would be easier the second time around, but somehow it’s not, but here we go. I started here at KABC in 1995 when my oldest daughter was 8 weeks old,”…Ellen