Ciencias de la comunicación

Fox News’ Bret Baier to Interview Vice President Kamala Harris

Fox News announced Monday that Vice President Kamala Harris would sit down for an interview with its chief political anchor, Bret Baier, Wednesday, Oct. 16, at 6 p.m. ET. (TVNewser) It will be her first sit-down with the network and her first interview with a news outlet outside of her ideological comfort zone since becoming…Fox

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Americans’ Trust in Media Remains at Trend Low

Americans continue to register record-low trust in the mass media, with 31% expressing a “great deal” or “fair amount” of confidence in the media to report the news “fully, accurately, and fairly,” similar to last year’s 32%. Americans’ trust in the media–such as newspapers, television, and radio–first fell to 32% in 2016 and did so…Americans

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NBCU Olympics Ad-Sales Chief Dan Lovinger to Exit in Restructuring

Dan Lovinger, who supervised an increasingly complex Olympic Games ad-sales effort for NBCUniversal and delivered what is believed to be a record level of Madison Avenue sponsorship for the recent 2024 Summer Olympics in Paris, is leaving the company as it seeks to revamp its efforts to lure advertisers to sports. (Variety) Lovinger will depart…Dan

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X Drops Unilever From ‘Advertiser Boycott’ Lawsuit

X (formerly Twitter) dismissed Unilever from its ongoing lawsuit against advertisers, which accuses several brands of conducting an “illegal boycott” of its business. (ADWEEK) London-based Unilever said in a statement that it had “reached an agreement with X, which has committed to meeting our responsibility standards to ensure the safety and performance of our brands…X

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Fox, NBCUniversal Cut Deal to Bring 2025 Super Bowl to Telemundo

In an unusual arrangement, Fox and NBCUniversal cut a deal (with the full blessing and support of the National Football League) to have Telemundo produce its own broadcast of Super Bowl LIX next February. (THR) Both networks will air the game from New Orleans Feb. 9, producing separate broadcasts. TelevisaUnivision carried the last Super Bowl,…In

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A Reporter’s Shield Law Is Vital to Prevent Abuses of Power

Governments often chafe at the presence of a free press. The reason is simple: A robust and independent news media keeps a sharp eye on government and, when necessary, exposes abuse of power, corruption, incompetence, and waste. Exposing such things depends, of course, not just on journalists, but also on brave officials willing to sound…Governments

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Condé Nast Says It Has Reached Deal With New Yorker Union Amid Strike Threat

It seems that The New Yorker Festival may be picket-free this year. The magazine’s union and management at Conde Nast reached a new tentative three-year agreement, the company’s human resources department told staffers Monday. (THR)It seems that The New Yorker Festival may be picket-free this year. The magazine’s union and management at Conde Nast reached

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Google Is Committed to Privacy Sandbox Despite Pivoting on Cookie Deprecation

When Google announced in July that it was not deprecating third-party cookies on the web, the industry breathed a sigh of relief. And a groan. For four years, the industry has been preparing for the cookieless future, including testing Google’s suite of privacy-enhancing technologies, Privacy Sandbox. The July announcement made it seem as if some…When

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Creators Are Becoming ‘The Core of Cultural Shifts’

Authenticity is key. The phrase appears in virtually every conversation about influencer marketing. And while it remains accurate, panelists at a group chat at ADWEEK House during Advertising Week New York, sponsored by creator marketing agency The Shelf, dove deeper into how working with creators is changing. “Four or five years ago, it used to…Authenticity

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