Pulitzer Prize-winning critic Blair Kamin is paying for the Chicago Tribune’s next architecture writer out of his own pocket. Why would he do such a thing? (Poynter)Pulitzer Prize-winning critic Blair Kamin is paying for the Chicago Tribune’s next architecture writer out of his own pocket. Why would he do such a thing? (Poynter) Read More
Microsoft and OpenAI announced that they are offering a select group of media outlets up to $10 million ($2.5 million in cash plus $2.5 million worth of “software and enterprise credits” from each) to try out artificial intelligence tools in the newsroom. (The Verge) The program will initially fund projects for AI adoption at five…Microsoft
Microsoft, OpenAI Giving News Outlets $10M to Use AI Tools Read More »
Spanish-language media giant TelevisaUnivision reported a 6% year-over-year U.S. revenue gain to $852.4 million for the third quarter of 2024, as a 5% U.S. advertising revenue gain was driven by what it described as a third-quarter company record in political ad revenue. (THR) The company also indicated that its direct-to-consumer operations, which include streaming service…Spanish-language
TelevisaUnivision Posts Record Q3 US Political Ad Revenue, Streaming Turns Profitable Read More »
The owner of the Los Angeles Times blocked the paper from endorsing a candidate for president this year. The paper’s editorial board–which has endorsed Democratic candidates in every presidential race since it first endorsed then-Sen. Barack Obama (D-Ill.) in 2008–was preparing to do so once again this election. (Semafor) This marks the second instance of…The
LA Times’ Billionaire Owner Blocks Paper’s Planned Endorsement in Presidential Race Read More »
The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular…The
Remezcla and The NFL Partner to Boost the League’s Hispanic Reach Read More »
As the period underwear category continues to grow, Hanes aims to make the menstrual product more accessible with a no-nonsense ad campaign. “Comfort, Period” addresses misconceptions about period underwear and comes two years after Hanes launched its first range of the product. It is the first work for the brand from Special U.S., which won…As
Hanes’ ‘Plain and Simple’ Ads Bring Period Underwear to the Mainstream Read More »
The numbers WPP reports third-quarter growth of 0.5% in like-for-like organic revenue, while less pass-through costs decreased by 2.6% to $3.5 billion (GBP2.7 billion). Its performance trails Publicis and Omnicom, which reported 5.8% and 6.5% organic revenue growth last week for the quarter, respectively. Interpublic Group saw a 2.9% decline in third-quarter net revenue. The…The
WPP Returns to Organic Growth, Forecasts ‘Tough’ Quarter Ahead Read More »
For Alia Kemet, chief marketing officer (CMO) of Shipt, sponsoring and participating in Blackweek was a no-brainer. Kemet, who is on Blackweek’s steering committee and spoke at the event last week, said the conference speaks to Shipt’s values. “It’s really important to us, as a company, to think about all people from all walks of…For
How Shipt CMO Alia Kemet is Doubling Down on DEI Read More »
Brands looking to connect with Gen Z often don’t know how to connect with them. Talent agency giant United Talent Agency hopes to change that. In February, UTA acquired Gen Z consulting firm JUV Consulting for an undisclosed amount to form a practice called Next Gen focused on helping marketers reach younger consumers. This week,…Brands
8 Months After Acquiring JUV Consulting, UTA Is Pitching Brands on How to Reach Gen Z Read More »
For the fourth week in a row, ABC News’ Good Morning America remained America’s No. 1 morning show in total viewers. GMA continued to build on its lead over NBC News’ Today with 166,000 total viewers separating the two morning shows for the week of October 14. Despite that piece of good news, all three…For
