Ciencias de la comunicación

A Last Look at Super Bowl 59: Safe Bets, Bizarre Bods, AI Infusion, Pharma Fever

Last night, some 37 million US households tuned in to watch the Philadelphia Eagles obliterate the Kansas City Chiefs, Samba TV data indicates. It was a star-studded event with appearances by everyone from President Trump to Samuel L. Jackson. And brands were out in full force, shelling out upwards of $8 million for a 30-second…Last

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Friday, Feb. 7 Evening Cable News Ratings: 2 MSNBC Primetime Shows Pass the Million Viewer Mark

MSNBC’s The Rachel Maddow Show and The Last Word with Lawrence O’Donnell were the network’s only primetime shows to break the million mark in total viewers on Friday. Jesse Watters Primetime was on top for Fox with over four million total viewers, while CNN’s biggest primetime show was Anderson Cooper 360 with 554,000 total viewers….MSNBC’s

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The Biggest Brand Takeaway From Kendrick Lamar’s Halftime Show

To watch Kendrick Lamar’s Super Bowl halftime show was to unpack the political, social, and cultural issues dividing the U.S. More importantly, it was a love letter to the resilience of communities uniting in the name of civility. Watching the dancers and K-Dot strut, two-step, and squabble up across the stage was like seeing poetry…To

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Elon Musk Reportedly Bid $97.4 Billion to Take Over OpenAI

Elon Musk just launched a new battle with OpenAI CEO Sam Altman. Musk and a group of investors are making a $97.4 billion bid to buy OpenAI’s nonprofit arm, escalating the fight over the AI company’s future, reports The Wall Street Journal. The consortium includes Valor Equity Partners, Baron Capital, Atreides Management, Vy Capital, and…Elon

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Kansas City Reporter Adan Manzano May Have Been Drugged Before His Death

Adan Manzano, the Kansas City reporter who died while covering the Super Bowl, may have been drugged before his death, according to Kenner police. Danette Colbert of Slidell, Louisiana was arrested by Kenner police on Friday, February 7. She is currently facing fraud and theft related charges. Manzano was covering his third Super Bowl for…Adan

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Fox News Releases More of Donald Trump’s Super Bowl Interview

The second part of Fox News’ Super Bowl interview with President Donald Trump is set to air Monday at 6 p.m. ET on Special Report with Bret Baier. Previews of the interview aired throughout the day on Monday, with the first preview airing on Fox & Friends. The clip featured Trump insisting the land the…The

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Poppi Says Backlash Over Sending Vending Machines to Influencers Is a Big Misunderstanding

In 2023, a self-styled influencer in the U.K. sent an email asking for a free car in exchange for touting the brand to her 33,000 Instagram fans. She didn’t get the car. What she did get was a social media storm of fury over her having the gall to ask for such a big gift….In

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3 Brands Tied for First Place in ADWEEK’s Ultimate Super Bowl 59 Ad Ranker

For anyone wanting the final say on which Super Bowl 59 advertiser performed the best, look no further than ADWEEK’s Ultimate Super Bowl Ad Ranker. Here’s how it works: Hootsuite tracked the volume of mentions a Super Bowl advertiser received across the internet. EDO measured how effective a Super Bowl commercial was at generating online…For

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AI Takes the Spotlight During Super Bowl 59—and People Aren’t Mad About It

Amidst the cheers of the Eagles’ victory and Kendrick Lamar’s electrifying Grammy-winning diss track during halftime, a quieter but significant shift took place during Super Bowl 59. AI ads, once met with a deluge of skepticism, are now more accepted by consumers–reflecting a shift in how people perceive AI in their lives. Ads featuring or…Amidst

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The Super Bowl 59 Celebrity A to Z: Ad Cameos, Famous Fans, and Halftime Surprises

Every year, the Big Game draws in Big Names, and Super Bowl 59 was no exception. From the famous faces fronting the ads (including some double billers) to celebrity spectators and, of course, the pre-game and halftime performers, it was a star-studded night at the Caesars Superdome in New Orleans, LA. ADWEEK has rounded up…Every

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