Applying Social Norms to the Narrative Enjoyment and Appreciation Rationale
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Applying Social Norms to the Narrative Enjoyment and Appreciation Rationale Read More »
Rob Gronkowski can’t kick a field goal on Super Bowl Sunday, so FanDuel is turning to New Orleans’ own Peyton Manning and Eli Manning to get it done at Super Bowl 59. After watching the former New England Patriots and Tampa Bay Buccaneers tight end shank kicks during its Super Bowl ads in 2023 and…Rob
FanDuel Super Bowl 59 Ads Stop Sending Gronk to Do the Mannings’ Job Read More »
The wildfires around the Los Angeles area have devastated businesses and homes, and the flames are still being fanned by high winds. So far, they’ve caused between $135 billion and $150 billion in damage, according to AccuWeather. Area agencies and production companies are feeling the effects of the fires as well, with some being evacuated…The
As LA Fires Rage, Ad Agencies Race to Support Both Their Communities and Businesses Read More »
The Consumer Electronics Show wraps up tomorrow, but many marketers and advertisers have already fled Las Vegas after a packed week of panels, meetings, floor tours, tech demonstrations, parties, and meals–sometimes packing in multiple dinners into the same evening to maximize face-to-face time with clients or potential partners. Throughout the week, ADWEEK caught up with…The
Here’s What Top Marketing Execs Learned at CES 2025 Read More »
Top of the Ticker: As the California wildfires continue to wreak unimaginable destruction on the Los Angeles region, NBC News will take a closer look at the calamity with a special primetime report, Fire & Ash: Devastation L.A. Anchored by Lester Holt, the one hour special will feature the latest news on the still-unfolding disaster,…Top
Ticker: NBC News and CNN Schedule Los Angeles Wildfire Specials Read More »
Add another company to the growing list of those scaling back or scrapping their diversity, equity, and inclusion efforts, and it’s a big one: Meta. Vice president of people Janelle Gale sent a memo over the company’s Workplace internal communications forum, as first reported by Axios. According to Gale’s post, Meta will no longer have…Add
Meta Becomes the Latest Major Company to Pull Back on DEI Initiatives Read More »
In a case with far-reaching implications for the future of social media, the Supreme Court today reviewed oral arguments on a federal law that could force TikTok to shut down in the U.S. within two weeks unless the app severs ties with its Chinese parent company, ByteDance. The oral arguments lasted nearly three hours. The…In
A Skeptical Supreme Court Weighs TikTok’s Future in the U.S. Read More »
The potential TikTok ban might leave casual users frustrated as they look for ways to enjoy funny animal videos or explore the latest book series. However, content creators and their agencies are working to expand their reach beyond the platform, investing in newsletters, podcasts, and establishing their authority in their niche. ADWEEK reached out to…The
Hoda Kotb said farewell to Today on Friday morning after a 17-year plus stint as part of NBC News’ flagship morning franchise. It was a two part farewell for Kotb, who first bid goodbye to her main Today family during the early portion of the morning broadcast. Her farewell continued during Today with Hoda and…Hoda
Hoda Kotb Says an Emotional Goodbye to Today Read More »
Participating in Dry January has some obvious health and wellbeing benefits–like better sleep, less brain fog and fewer calories ingested–but it’s kind of a drag, right? Isn’t it all about deprivation? That’s the entrenched opinion, even though 25% of Americans over 21 say they took part in the alcohol-free month last year, per researcher Civic…Participating
Booze-Free Brand Gets the Party Started in New Retro-Cool Ad Read More »