Ciencias de la comunicación

After three years of leading NBCUniversal’s Peacock streaming platform, Kelly Campbell is stepping away from her role as president. Puck was the first to report on Campbell’s departure this week, and NBCU has now confirmed the move. The company shared an internal note from Campbell with ADWEEK, in which the outgoing president wrote, “As the…After

If you’ve been coming to CES for the past decade and hit the marketing panels and keynotes, you would think that every year promises a transformation for our business. This year, the pablum finally feels real and potent; artificial and augmented intelligence applied to marketing and advertising dominated the discussions on the stages and in…If

I’ve been watching some pretty compelling coverage of the fires in and around Los Angeles for the past few days. Personally, I flip between KNBC and KCBS, only because I subscribe to apps that allow me to do that from my couch 400 miles North in the Bay Area — Sorry Fox and ABC stations….I’ve

The average age of people paying attention to Supreme Court proceedings may never be younger than it will likely be today (Friday) when the next steps toward determining the fate of TikTok will be taken. As part of the Protecting Americans From Foreign Adversary Controlled Applications Act, which was passed by Congress in April, the…The

Venu Sports is officially out of the game. Today, Disney-owned ESPN, Fox, and Warner Bros. Discovery announced in a joint statement that Venu Sports, their proposed virtual MVPD service, will be discontinued. The decision is effective immediately. It comes the same week that Disney announced a deal to combine its Hulu + Live TV business…Venu

This post was created in partnership with Linqia One influencer agency based out of San Francisco, Linqia, has built a proven framework to help brands scale their influencer strategies and show meaningful results. According to Linqia’s CEO Nader Alizadeh, a different approach is required to avoid falling victim to the sea of sponsored content sameness…This

Production company R+C has rebranded as creative agency Brass and hired former McCann and 360i creative leader Pierre Lipton as chief creative officer. By expanding as an agency, Brass aims to work directly with clients to affect strategy and the creative process from the beginning, CEO Sean Gately told ADWEEK. Whereas some agencies have opened…Production

A staycation can be a relaxing and affordable way to recover from the stress of holiday travel, but it’s a recipe for disappointment in an unhinged ad for Bloomin’ Brands restaurant chain Outback Steakhouse. Created by agency Mischief @ No Fixed Address, the 30-second spot begins as a fairly conventional promotion for the chain’s latest…A

KXAN reporter Ryan Chandler is joining NBC News as a Texas-based correspondent. Chandler is the Austin Texas Capitol Correspondent for the Austin, Texas Nexstar owned NBC affiliate. “Follow your dreams, kids: this week I am so grateful to join @nbcnews as a correspondent – based in Texas and reporting nationwide @todayshow @nbcnightlynews @nbcnewsnow @msnbc,” Chandler…KXAN