Ciencias de la comunicación

Scripps Creates Team to Lead AI Strategy, Business Development and Operations

The E.W. Scripps Company has created a leadership team to guide the acceleration of the company’s artificial intelligence strategy. Kerry Oslund has been named vice president of AI strategy, and Christina Hartman has been named vice president of emerging technology operations. Both are new positions and will report to Laura Tomlin, Scripps chief transformation officer….The

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Nielsen Confirms It Will No Longer Sunset Legacy TV Ratings

It would be an understatement to say that the measurement industry has undergone a lot of changes in the last few years, especially for Nielsen. In April 2023, the analytics giant regained national accreditation from the Media Rating Council after getting it suspended in 2021. Then, the company added a new leader in late 2023…It

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Week of Nov. 18 Morning News Ratings: Today Celebrates One Month on Top

It’s a month at the top for NBC News’ Today. The morning show celebrated its fourth week as No. 1 among total viewers and the Adults 25-54 demo for the week of Nov. 18. This is Today’s first November sweep since 2018 and its most significant total viewer advantage over ABC News’ Good Morning America…It’s

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Podcasts Are Increasingly a Visual Medium

One factor behind President-elect Donald Trump’s victory in early November was his campaign’s decision to bet on new media, such as podcasts, rather than rely on legacy networks and paid advertising. As 2024 comes to a close, podcasts themselves continue to pivot from an aural medium to a visual one, redefining the channel, expanding audiences,…One

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Week of November 18 Evening News Ratings: Audiences Return After Post-Election Plunge

Viewer interest in national and global affairs apparently returned the week of Nov. 18 as all three evening news broadcasts saw audience gains. Controversy surrounding Matt Gaetz’s now-withdrawn nomination as President-elect Donald Trump’s next attorney general, plus other administration appointments made for a newsy week. ABC News and NBC News’ newscasts both saw gains in…Viewer

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Dear America

International journalists are hearing echoes. From countries around the world that have witnessed the rise of autocratic and populist leaders, they are watching the U.S. and warning of a characteristic of wounded democracies everywhere: an endangered free press. When Donald Trump sued CBS News for $10 billion over its editing of a Kamala Harris interview,

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