Ciencias de la comunicación

The Daily Beast Nearly Doubles Revenue, Has Higher Ambitions for Next Year

The politics and pop culture publisher The Daily Beast increased its year-over-year revenue by 81% in the third quarter–the first profitable quarter in the 16-year history of the title. The results, reported last week in the public earnings of parent company IAC, are a welcome green shoot for Joanna Coles and Ben Sherwood, the media…The

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How Ukrainian Media Is Navigating the Challenge of Reporting Ethically on the Russian Invasion

Until Feb. 24, 2022, The Village Ukraine was known as a city guide for Kyiv, the country’s capital. It published a mix of cultural reviews, lifestyle articles, fashion news, and updates about events around the city.   But after Russia’s invasion of Ukraine, music, art, and dining stories had to give way to coverage about

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Adam Driver Reads 5-Star Amazon Reviews for New Holiday Campaign

Funny reviews on Amazon have developed a cult following of sorts, and even spawned their own community on Reddit, so the ecommerce giant decided to hop on the bandwagon, with help from a two-time Academy Award-nominated actor. Adam Driver is narrating some of Amazon’s “funniest and most iconic” five-star product reviews for the company’s “5-Star…Funny

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Longtime Twitter Exec Matthew Derella to Lead LinkedIn Marketing Solutions

Penry Price is not quite “Open to Work” yet, but he announced on Wednesday he is stepping down from his longtime role as vice president of LinkedIn Marketing Solutions. Longtime Twitter veteran Matthew Derella will join the professional network to succeed him. Price revealed his impending departure in a video posted to LinkedIn Wednesday, saying…Penry

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Here’s What You Need to Know About Karoline Leavitt, Donald Trump’s New Press Secretary

Karoline Leavitt will be the new White House press secretary when Donald Trump takes office in January. At 27, she’ll be the youngest person to serve in that role, but she’s familiar with the job, having worked as an assistant press secretary for Kayleigh McEnany during the president-elect’s first term. Leavitt was also part of…Karoline

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YMCA Taps The Martin Agency as Agency of Record

YMCA of the USA has named The Martin Agency as its advertising agency of record, following a competitive review by the organization. The Martin Agency will be responsible for the development of an integrated brand campaign that will be implemented in local communities nationwide surrounding the orgnizations’ 175th anniversary in the United States. Details of…YMCA

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Overnight Cable News Ratings for Nov. 12-14: CNN and MSNBC’s Post-Election Struggles Continue

Tuesday, November 12 Fox News’ Jesse Watters Primetime won the total viewer battle, while Gutfeld! was the most-watched program in the demo. CNN drew more viewers than MSNBC in the Adults 25-54 demo during both dayparts, while MSNBC finished as the No. 2 network in total viewers in primetime and total day. But neither network…Tuesday,

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Amazon Web Services Taps Former SAP, Microsoft Exec Julia White as CMO

Amazon Web Services (AWS) has named former SAP chief marketing and solutions officer Julia White as its new chief marketing officer (CMO). White will succeed Raejeanne Skillern, who is leaving to devote more time to her family and her board member roles. White left SAP in August after three-and-a-half years with the company. Prior to…Amazon

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State Farm and Disney Keep the Caitlin Clark Effect Alive With New Co-Branded Ad

Caitlin Clark capped a record-breaking college basketball career this year by shattering marks during her WNBA rookie season–and she’s steadily scored points for State Farm and Disney throughout it all. Now that Clark finally has some time off the court, the WNBA Rookie of the Year is putting in a few extra sports marketing minutes…Caitlin

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