ADWEEK was on hand to see the brands at a recent match between France and Senegal.ADWEEK was on hand to see the brands at a recent match between France and Senegal. Read More
An Inside Look at the Ad Experience at a World Cup Match Read More »
Some of the tournament’s top creative taps into national culture and regional nuances.Some of the tournament’s top creative taps into national culture and regional nuances. Read More
6 Top Local World Cup Ads: Adidas Backs Scotland, Brahma Dreams Big For Brazil and More Read More »
Introducción: Se estudia el impacto en el turismo audiovisual en Argentina y Colombia de las series de Netflix El Eternauta y Cien años de Soledad a partir de tres aspectos: generación de empleo vinculado al turismo; aporte económico de las producciones al sector audiovisual y el desarrollo de estrategias destinadas al fomento del turismo cultural.
El impacto de Netflix en el turismo audiovisual: El Eternauta y Cien años de soledad Read More »
Mano de Piedra presenta una colección enalteciendo un ícono del deporte: el balón de fútbol. Mano de Piedra reinterpreta las tradiciones artesanales de México a través del diseño contemporáneo. Transforma estos objetos en esculturas que celebran el encuentro entre arte, oficio y patrimonio cultural. La colección Desarrollada en su taller de Teotihuacán, la colección reúne
Mano de Piedra: El balón como lienzo Read More »
Jaeger-LeCoultre Master Control Chronometre inicia un nuevo capítulo en la colección Master de la Maison. El nombre Master, destinado a convertirse en un pilar de las colecciones de Jaeger-LeCoultre, apareció por primera vez en 1957 con el lanzamiento del Master Mariner, lo que marcó el inicio oficial de una línea legendaria. La colección Master Control
Jaeger-LeCoultre: Master Control Chronometre Read More »
Practical insights for marketers looking to make an impact on their companies.Practical insights for marketers looking to make an impact on their companies. Read More
The CMO’s Secret to Board-Level Influence ft. US Bank’s Michael Lacorazza Read More »
The acquisition, which ADWEEK reported last month, creates a scaled portfolio of lifestyle brands with a large events footprint.The acquisition, which ADWEEK reported last month, creates a scaled portfolio of lifestyle brands with a large events footprint. Read More
Penske Media Acquires Remaining Vox Media Brands, Creates PMX Division Read More »
The ecommerce giant is also bringing ads to ChatGPT and Microsoft.The ecommerce giant is also bringing ads to ChatGPT and Microsoft. Read More
Shopify Wants To Be Merchants’ Built-in AI Agency Read More »
Fox closes its upfront deals around a month earlier than last year.Fox closes its upfront deals around a month earlier than last year. Read More
Fox Closes Upfront First, With ‘Market-Leading Pricing Growth’ and ‘No Rollbacks’ Read More »
In addition to agentic standards, WPP Media is developing its own buying agent for video.In addition to agentic standards, WPP Media is developing its own buying agent for video. Read More
WPP Teams With Disney, Netflix, Fox, and More on Agentic Video Standards Read More »
