The Economist is taking advantage of the space vacated by U.S. news outlets including The Washington Post, the Los Angeles Times, and USA Today, and endorsing Harris in the 2024 presidential election. (Semafor) The Economist’s U.S. editor, John Prideaux, also defended the paper’s endorsement in an interview with Semafor published Wednesday. “We don’t think being…The […]
The Economist—a British Publication—Endorses Harris Read More »
The blockbuster World Series matchup of the Los Angeles Dodgers playing the New York Yankees gave Fox an expected ratings boost. Nielsen data showed that the five-game series, which concluded Wednesday with a Dodgers come-from-behind 7-6 win, averaged 15.8 million viewers. (LA Times / Hollywood Inc) This year’s series delivered the fourth-largest audience for Major…The
World Series Hits 7-Year Ratings High With Dodgers Victory Read More »
Scranton, Pa., ABC affiliate WNEP admitted accidentally showing test results for the upcoming Nov. 5 general election. (TVSpy)Scranton, Pa., ABC affiliate WNEP admitted accidentally showing test results for the upcoming Nov. 5 general election. (TVSpy) Read More
WNEP Shows Voting Results Test by Accident Read More »
At a time when print media is on the way out and streaming technology has slashed into box-office returns, a band of downtown cinephiles in New York started a film magazine. (NYT)At a time when print media is on the way out and streaming technology has slashed into box-office returns, a band of downtown cinephiles
Metrograph, a New York Art House, Starts a Film Magazine Read More »
In the days since Jeff Bezos plunged The Washington Post into unprecedented turmoil by blocking the newspaper’s planned endorsement of Harris, certain media circles have been abuzz about the possibility that the Amazon billionaire might be willing to part ways with the broadsheet. (Status)In the days since Jeff Bezos plunged The Washington Post into unprecedented
Streaming has entered its mature era, according to industry experts. During ADWEEK’s Mediaweek conference on Wednesday, executives from Paramount Streaming, BritBox, and TelevisaUnivision agreed that streaming had reached its age of maturity, where the initial burst of growth is over, and now streamers are looking to monetize. Diana Pessin, chief marketing officer at Britbox International,…Streaming
How Streaming Is Navigating Its Mature Era Read More »
The amount Amazon made from net sales of its advertising services in the third quarter was $14.3 billion, up 19% year-over-year. Ads made up almost 9% of Amazon’s total sales. (ADWEEK) In September, it was revealed that Amazon secured more than $1.8 billion in advertiser commitments for its streaming services during its inaugural upfront presentation…The
Amazon’s Ad Business Grew Faster Than the Company’s Overall Growth in Q3 Read More »
Former President Donald Trump filed a lawsuit against CBS News Thursday, alleging that the network engaged in election interference by doctoring a 60 Minutes interview with Vice President Kamala Harris, per a court filing. (Axios) Trump’s legal complaint was filed Thursday in federal court in the Northern District of Texas Amarillo division, a remote venue…Former
Trump Sues CBS News for $10B Over Harris Interview Read More »
The marketing landscape got a serious shake-up in 2024. Navigating the shifting sands of AI, retail media, streaming, and influencers takes standout leaders who know their craft, while always keeping an eye on the future. Each year, the ADWEEK 50 honors changemakers in advertising, marketing, technology, and media who were essential growth drivers for their…The
The ADWEEK 50 of 2024: Driving Growth in an Era of Change Read More »
Back in 2021, Angie’s List dropped the “List” and an “e”. But this was more than just a name change, the media strategy also underwent a shift. Angi senior director, brand media Racine Levy sat down with iSpot regional vice president, brand partnerships Heather Robertson, in a session sponsored by iSpot at Mediaweek, to discuss…Back
How Angi Tweaked Its Media Mix to Back Its Rebrand From Angie’s List Read More »
