Lay’s doesn’t blame a sudden downturn in U.S.-Canadian relations for the end of its all-dressed Super Bowl push, but the potato chip brand’s Big Game campaign has taken a domestic turn. Less than a month ago, on Jan. 7, Lay’s announced it was returning to the Super Bowl for the first time since 2022–when it…Lay’s doesn’t blame a sudden downturn in U.S.-Canadian relations for the end of its all-dressed Super Bowl push, but the potato chip brand’s Big Game campaign has taken a domestic turn. Less than a month ago, on Jan. 7, Lay’s announced it was returning to the Super Bowl for the first time since 2022–when it… Read More
